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By Evan Wray, vice president and co-founder of Swyft Media Mobile Advertising, as we know it, is changing. Ad blockers continue to threaten the viewability and therefore, the effectiveness, of the first mover mobile ad units like traditional banner...

Mobile’s in the can Please click here to register for the Mobile FirstLook: Strategy 2015 conference on Wednesday and Thursday, Jan. 14-15, 2015 Registration is open for the fourth annual Mobile FirstLook: Strategy 2015 conference Jan. 14-15 featuring...

IMImobile a leading global provider of end-to-end mobile engagement software and solutions to mobile operators, enterprises and media companies, today launched DaVinci Social a universal platform that provides enterprises such as banks, retailers, utilities...

Two months ago, we shared our vision of scalable analytics and the architecture that makes it a reality. One of the most important consequences of this is that our customers can track all of their data without breaking the bank — no sampling necessary...

To talk of focus areas as per recent mobile app development trends there are too many things to talk about. Most of these areas are into limelight to make majority of mobile app development companies eyeing for them. There are increasing focus on enterprise...