Newmediaandmarketing.com

The Super Bowl is weird. Three hundred and sixty four days a year, Americans do not seek out advertising for emotional catharsis. But on one Sunday evening, they gather in reverent silence for a national christening of corporate iconography, to celebrate...

February is sort of the redheaded stepchild of the calendar family. With fewer days than any other month, it feels like poor February doesn’t fit in with the rest of the months. Whatever. The other months are just jealous of February. Despite this...

It’s no secret that there has been a continual shift in the marketing world, with the growing popularity of social media like Facebook, Twitter, Instagram and Vine. While traditional marketing is still very prominent — print advertisements...

A significant event is on the horizon – maybe a global sports tournament, an important election, or even The Voice’s season finale. But one thing is certain: everybody will be paying attention. That attention is the envy of every growing company. We...

Ready, Set, Go! The 2014 Winter Olympics kicked off this past weekend, and if you haven’t started incorporating social media into your content strategy, then you’re a little behind. It’s not too late though! You may...