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The University of Illinois at Chicago (UIC) seeks an expert in creation, development, and implementation of strategic marketing and communication plans to serve as the Associate Director for Marketing and Communications. This position reports to the...

2014 was a year filled with innovation and changes for how digital strategies can be applied to enrollment marketing. Strategies and opportunities with IP Targeting, social media, video, analytics, and data-driven targeting took center stage throughout...

05/15/2014 As you probably already know, digital marketing is not limited to Fortune 500 companies. Colleges and universities across the world use digital marketing to attract students and boost enrollment. These strategies have helped schools bring...

Franklin College’s Presidential Search Committee has selected the firm of Witt/Kieffer in Oak Brook, Ill., to manage the process for the selection of the college’s 16th president. The search for the new president comes on the heels of a highly successful...

About a year ago we shared a blog post with some great tips about getting your college started on Google+ for its student recruitment opportunities. At that time, surveys showed only 9 percent of college admissions officers had embraced the search engine...