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Best of B2B Marketing Zone July 11, 2016 BIZIBLE | MONDAY, JULY 11, 2016 45 Impressive Marketing Operations Champions You Should Follow [Infographic] Marketing operations success continues to grow in importance. The marketing operations function allows...

As a content marketer, I’m always trying to deepen my understanding of our audience. What information are they looking for and how can I provide something that’s valuable? To figure this out, we look at the data. What are people — specifically our target...

Monitoring your social media analytics can make the difference between the success or failure of your social media presence. Are you using the right social media analytics tools to monitor, assess and improve your social media performance? In this...

The famous psychophysicist Dr. Howard Moskowitz once said: “There is no perfect Pepsi; just different kinds of perfect Pepsi for different groups of people.” His point is that every visitor that comes to your website is different –– bringing along...

GUEST POST Above: Advertising reaches out to touch you. Image Credit: Urban Woodswalker via photopin How can you leverage mobile to increase profitability for your company? Find out at MobileBeat, VentureBeat's 7th annual event on the future of mobile...