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Social Media Success Today
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Social media is not a fad; it is now a fact of life online. And it’s not just for 20-somethings; it is popular with all age groups and businesses. Social media is about helping you to market your products, professional services or nonprofit...
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Digital Disruption: What Is It and How Does It Impact Businesses? - Oxford College of Marketing Blog

Don’t be fooled by the term ‘disruption’. Many people misinterpret this as meaning the process of digital disruption is a negative one; that it is an attack on their business. In reality, it is only a...

Sales and Marketing Management Articles Archives - Oxford College of Marketing Blog

No matter what you are selling, every sales cycle has 3 points in common. These ‘sink or swim’ points define the success or failure of that sale; and every salesperson needs to be able to recognise to...