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I get a lot of hyper-specific local marketing questions, e.g. “should I get more links?” “how do I rank #1 on Google in my area?” or “I just launched website and want to try Twitter ads.” They are great in a way – I’m a huge fan of experimentation. ...

The following is a living, breathing, growing list of LOCAL search and SEO tactics. Treat it as a loose, step-by-step process that you can follow for your own local SEO campaign. If you’d like to contribute something that I’ve missed, improve...

Title: Director, New Media, International Location: Americas-United States-New York Job Number: 131567 POSITION SUMMARY: Working in conjunction with the Executive Director, Global New Media, Assistant Managers for Community Engagement, regional marketing...

Boutique insurance agencies provide a more personalized level of service than many of the major insurance chains. However, consumers must be able to locate local insurance firms to have an opportunity to enjoy the experience. As a top content writer...

A common question we get from small and medium sized business owners and their marketing teams when they are evaluating the merits of adopting inbound/online marketing program is - what’s my ROI? This is a very legitimate question, particularly for...