Sportundmarkt. Helping rights holders and brands optimize sponsorship portfolios.
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CYNOPSISDIGITAL 01.19.17 Good morning. It’s Thursday January 19, 2017 and this is your first early morning digital briefing. TODAY’S CODEBREAKER Anchor Text: Anchor text is the text that appears highlighted in a hypertext link, which can be clicked...
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Head of Research and Insights | Sydneyvia
nielsensports
BASED IN: Sydney, Australia | WITH IMMEDIATE EFFECT 3… 2… 1… GO! It’s time to awaken your senses… With Repucom! Because we understand the DNA of the sports fans – what they hear and see, how they react, and how their behavior is changing over time...
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Q&A: Rightster CEO Patrick Walker on MCNs, YouTube’s New Competition and Millennialsvia
videoadnews
Few companies have a better insight into what is and isn’t working on the various social video platforms than the multi-channel networks (MCNs), who once focused mainly mainly on managing, funding and monetising YouTube talent. Over the last few years...
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Grabyo VIP Gives Verified Users the Ability to Monetize Content on Facebook and Twittervia
lostremote
Grabyo, a real-time video solutions provider for broadcasters, recently announced the launch of Grabyo VIP, which will allow verified users to monetize content through Facebook’s and Twitter’s native video player. The launch is a natural progression...
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Spotify’s Nikki Lambert: ‘We would like to see a world without exclusives as they’re not good for the user’via
marketingweek
Competition is rife in the music streaming industry. While Spotify, which launched in 2008, is perhaps the most established service, newer players such as Apple Music pose a significant threat. To help fight off competition Spotify secured $1bn in debt...
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The global leader in sponsorship media valuation and data analytics. Helping rights holders and brands optimize sponsorship portfolios.
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