DoubleClick is Google’s enterprise stack for managing paid digital campaigns across search and programmatic display; its Certified Marketing Partners are verified experts on the DoubleClick platform.
Merkle|Periscopix are now officially UK partners of DoubleClick, meaning that Google are trusting us to help their clients achieve their goals. We have had a close relationship with DoubleClick since early 2013. In the time that has followed, our relationship with them has gone from strength to strength. We operate as true partners and demonstrate a unique level of expertise across all DoubleClick tools.
We are delighted to announce the formalisation of our partnership by receiving the DoubleClick Certified Marketing Partner badge. This new area of partnership will allow us to further use the skills we have developed as a data-driven agency over the last 12 years, training and educating other businesses on industry-leading digital execution and measurement strategies as well as running our own successful programmatic and paid search campaigns across a number of UK-leading businesses. Being certified across a number of disciplines (Technology, Data and Measurement, and Implementation and Media Management) is extremely exciting for us and something that we are incredibly proud to have achieved as a business.
Liz Rutgersson, Head of Programmatic at Merkle|Periscopix said of the latest partnership, “Our growing relationship with DoubleClick is extremely important for both Google and ourselves. Working together, we’ve realised extremely rapid growth across all programmatic channels and look forward to the opportunities that the latest partnership will bring.”
Frederic Lutt, Head of Advertisers and Partners at DoubleClick UK & Ireland added, “We are very pleased to extend our partnership with Merkle|Periscopix as part of the newly created DoubleClick Certified Marketing Partner Programme. Our partnership will benefit clients of DoubleClick as they now have the option to leverage Merkle|Periscopix’ technical and services capabilities across a wider range of disciplines.”