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CYNOPSISSPORTS 01.14.16 Good morning. It’s Thursday January 14, 2016, and this is your first early morning Sports briefing. ESPN is giving an overhaul to its Sunday Night Baseball crew, announcing that the upcoming MLB season will see Dan Shulman joined...

On Thursday, Shares of Alibaba Group Holding Ltd (NYSE:BABA), declined -0.75% to $84.71, during its current trading session. Current Trade Update: The firm opened its current trade at $85.22, and as of now, it is trading at $84.90. The total volume...

Our Appropriate Marketing blog series has looked at the differences between various sectors, assessing different approaches to digital marketing agility to enhance customer engagement and how the three Cs – Customers, Complexity and Culture – are affecting...

After spending several hours online researching the amount and type of life insurance that fits her needs, the prospective buyer is ready to shop. She signs into Amazon.com’s life insurance site, answers a few questions and uploads the last six months...

The in-store interaction is an integral part of the entire shopper experience. Almost two thirds (60.1%) of shoppers are willing to buy more merchandise from a retailer that they believe provides better customer service. So it’s vital that retailers...