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Carousel:  No Editors Pick:  No 0 With a new generation of clients born after the internet, making sure your firm can be found online and getting to grips with webtools should now be a priority for all lawyers, says Dez Derry Issue:&nbsp...

11/19/2015 The Rise of Pinterest as a Higher Ed Marketing Tool By now you’re probably somewhat familiar with Pinterest. If you’re a female over the age of 18, you’re probably very familiar with it. Heck, even if you’re a male, you may have checked...

On Feb 5, 2014, Google’s Education team hosted a Google Hangout that gave their 2013 Q4 report on the state of Google search and pay-per-click marketing for the higher education marketplace. It provided some 2013 summary level stats for the whole...

In “The Sign of Three,” one of my favorite Sherlock episodes, Mycroft chastises: “Oh Sherlock. What do we say about coincidence?” Frustrated by Mycroft’s meddling, Sherlock replies, “The universe is rarely so lazy.” While attending standing-room-only...

Could colleges and universities do a better job of reaching prospective students (and their parents) via digital advertising? The answer is yes, according to Carnegie Communications and Semcasting. The companies have partnered to launch ‘Mobile Footprints...