Branding.news

Audi has come under a heap of criticism on social media after it pre-released its Super Bowl ad, which is all about gender pay equality. In the ad, a father watches his daughter in a downhill cart race and thinks about whether she is being judged based...

GE is making a commitment to close the gender gap at its organization by promising to place 20,000 women in technical roles by 2020. The company also wants to obtain 50:50 gender representation in all its entry-level technical programs, GE announced...

Each week Bestads picks the very best advertising in the world, in every medium - which is reviewed by a top creative director or team to select their own personal favourites. This week's guest judge is Sharon Refael, executive creative director, Y...

When you win the Super Bowl there’s a natural swagger that goes along with it. It’s the walk, the body language of a champion. Years, sometimes full careers are spent trying to capture The Lombardi. It drives players and coaches. It inspires...

HOUSTON (AP) -- Tom Brady, Bill Belichick and the rest of the New England Patriots have long been reluctant to rank their victories. They've refused to label any given season, or title, sweeter than another. It's time to put that to rest. This Super...