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Last year I attended the second Social Media Marketing for Law Firms Summit in New York City. Much of the focus was on blogging. No surprise there since pioneering blogger and CEO of LexBlog, Kevin O’Keefe, moderated the panel which offered lots of great...

Posted by MatthewBarby Five months ago, I decided (at long last) that I was going to start up my own food blog (Pescetarian Kitchen). Both my partner, Laura, and I had wanted to do this for some time, as we're real foodies, so we started to do a little...

The “Referral Traffic” stat in Google Analytics is a great way of seeing which websites have been sending visitors to your websites. I check the page every couple of weeks to see if an article of mine has been referenced in a forum or blog post. If an...

You might want to stop reading this right now because the conclusion of this post is (at least to me) forehead-smackingly self evident: More law firm website traffic generates more law firm business. I frankly wouldn’t even bother to write this post...

What tools do you use to market your content online? They could be tools to help promote your content, analyze results, share content on social media and more. We reached out to some of the top content marketers in the World and asked them about their...