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  There's a huge shift underway, with social media ad budgets being reallocated to native ads. BIA/Kelsey projected that social media advertising would balloon into an $11 billion market in 2017, with native advertising representing 42% of that...

Social media road map By Margie Jordan By now you’ve heard stories about the positive impact social media marketing is having on the sales of many businesses. In fact, many marketers have acknowledged that social media is now a crucial piece...

How to Decide if a New Social Network or Medium is Right for You Today I’m going to help you decide if you should start on that new social network or that new medium like a podcast or a YouTube channel. As bloggers, we are constantly bombarded with...

Do you want to grow your business with social media? You need to become good at managing your accounts. But it’s easier said than done. Yes, managing social media accounts on different social networking sites can be overwhelming especially if you are...

Facebook #NEWS: Facebook Tests Ads in Facebook Groups Though Facebook’s Groups primarily exist as a way for users to discuss, plan, and collaborate, spammers have long recognized the advertising opportunities the feature presents. You’d be hard-pressed...