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The following by Jonathan Schanzer is reposted here with permission of the Middle East Forum: What Palestinians Are Saying Online by Jonathan Schanzer Middle East Quarterly Winter 2011, pp. 15-24 (view PDF) Jonathan Schanzer During the past...

There are just so many social platforms a marketer is expected to stay on top of — like Facebook , Twitter, Google+ , Pinterest , and even Foursquare and Instagram — that it can be hard to justify adding another one to the mix. But wait! Tumblr is a...

What Do Brands Need To Do To Encourage Social Sharing? So what are the brands doing that are role models when it comes to social sharing? In order to answer this question we need to understand that the secret to the social web is to combine sharing...

Facebook Insights is one of the most important features of the whole Facebook experience for Brands. Facebook Insights have undergone a lot of changes since being introduced from 2011 and have introduced new features every-time to make it easier for...

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