Social-media-marketing.alltop.com

With organic reach shrinking across the board, content marketers are scrambling for answers. See what media company Social Media Examiner has done to overcome the lack of reach and what you can learn from the steps they took. Michael Stelzer is a social...

Let’s talk about ecommerce content marketing and it’s importance. So many online store owners and marketers ignore the power of content marketing. But, every other traffic-driving activity you do will work even better for you (that means lower cost...

A decade ago, the role of a social media manager might not have even existed. Today, however, almost every company is involved in social media one way or another. A quick look at Google Trends shows the rise in interest in the term “social media manager...

Libraries are always looking for ways to engage and connect with patrons. But understanding the shift from traditional public relations (PR) to today’s customer-centric digital marketing landscape has become a key to successful engagement. So said Heather...

In the social media marketing roundup of this week, I’ve included blog posts about Twitter, Facebook, Instagram, Snapchat. I’ve also included some miscellaneous posts which help you to develop you overall social media strategy. As Instagram is the booming...