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The world of business just can’t do without digital media. From targeting new people to maintaining relations with loyal customers, everything happens digitally. Also, all business sectors from retail stores to manufacturing companies are present on...

  Matthew Capala is head of search at Profero By Matthew Capala I doubt that the readers of this publication need convincing that investing in mobile is important. It is becoming increasingly evident that mobile marketing will be the key growth...

CMI’s 2016 Benchmarks, Budgets, and Trends Survey found that 88% of B2B companies are using content marketing. Why? Because it works. Content improves customer and brand relations. It can influence purchasing decisions. It can rank in the search results...

Online Advertising RIP  (old school) Yellowpages ads. And thanks goodness! To get in front of your customers today you need to have an online presence where your target market can easily find you. What better way to do that then with our online...

This Facebook Ad Beginner’s Guide will take you step-by-step through the process of setting up and getting started with your first Facebook campaign, or making an existing campaign much more effective. If you’re just getting ready to dip your toes in...