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Hello inkheads! The fine folks at Mohawk are running an awesome article series about inbound marketing on the famous Makeready blog. I must say it does my heart good to see the growing interest in digital marketing from the print and paper community...

With over 4 years of experience in blogging and search engine optimization I decided to share almost every possible way to create backlinks. Links to your blog or website can help your website accumulate a large audience (make sure to have killer...

Posted by MatthewBarby As digital marketers, big data should be what we use to inform a lot of the decisions we make. Using intelligence to understand what works within your industry is absolutely crucial within content campaigns, but it blows...

Social media road map By Margie Jordan By now you’ve heard stories about the positive impact social media marketing is having on the sales of many businesses. In fact, many marketers have acknowledged that social media is now a crucial piece...

I'm a pretty good writer, really. If you're not talented at writing you just have to outline some ideas that you have, pass them to a ghost writer, and they'll do the writing for you, they'll fill in the blanks, so your text will look friendly. What...