Research.nextafter.com

Ecommerce data myths are everywhere. Why? Because at the risk of being obvious: data matters. A hush falls over the room as everyone nods in somber agreement. Unfortunately, few words are as hyped and over hyphenated as data: data-focused, data-centric...

This written instrument is in the following e-collections/radical verb issues: Viewpoint  New Methods  Advertisement: Preregister since for the Medicine 2.0 Congress Viewpoint How Can Research Keep Up With eHealth? Ten Strategies toward...

Editor’s Note: This post originally appeared on Medium. The below is an excerpt. You can read the article in its entirety here. In my previous article, How To Track Customer Acquisitions: Customer Lifecycle, Sales Funnel, and Content Strategy, I described...

Illustration by Ryan Peltier Imagine that you run a large company, prominent in its industry, with a loyal customer base and strong profit margins. Suddenly, a new product comes along that threatens your existence. It could be a technological development...

Posted by OliGardner Landing pages rule. Blah. Homepages suck. Blah. Do some A/B testing. Blah. Base your optimization strategy on customer feedback. Blah. All of those statements are true. But they sound boring and being boring is lame. It's twenty...