Société :
Traffic Addicts Limited
Type :
CDI
Rémunération :
25000-34000
Posté le :
10 heures
The Role
As a Traffic Manager, you will be responsible for acquiring traffic on behalf of brands and a wide range of performance advertisers. Your involvement and ability to innovate will be key to your success. You will be expected to build strong relationships and establish clear lines of communication with our advertisers and partners.
The ideal candidate excels at analytical and data understanding, identifying and executing the right campaigns for each client with the long-term objective of developing and growing accounts. The candidate has creativity skills and will be able to build an optimized marketing funnel from A to Z in collaboration with a designer and an editorial team.
Responsibilities
• Create campaigns for mobile, tablet and desktop CPC across multiple ad networks
• Optimise your ad’s CTR and thus the acquired volume
• Collate campaign data and report daily
• Analyse your data and synthesize results
• Work with service providers responsible for the editorial content of websites
• Order strategic content for your campaigns
• Optimize campaign performance based on KPIs
• Work with content discovery platform (Taboola, Outbrain etc.) to drive traffic