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On February 23, Foundr announced that we were launching the latest version of our Instagram online course. This was, and still is, a huge deal for us, because it was the first time we had ever attempted to do such a large-scale product launch. By large...
Jay Z called me. It was just after 3PM on a Tuesday afternoon in mid-May — right after I’d attended his B-Sides concert in New York, and about a week into researching his Tidal music service. A few minutes before Jay called, I got a call from someone...
After such a tumultuous year, the music business community is anxious to see what 2016 has in store for them. In this article, we look at six marketing trends which are likely to feature prominently in the coming months. ___________________________...
Everywhere around us, we can witness signs of marketing. From the small flyer being passed around on subway stations to the large, blinking LED screens in major streets and intersections. That is marketing at work. Even a simple conversation between...
SOCRATES is an international, refereed (peer-reviewed) and indexed scholarly hybrid open-access journal in Public Administration a...
True Engrossment of a Reader is Real Profession of a Writer. | My thoughts and professional guidance on writing career, translatio...