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Unethical business practice is threatening social media
via socialmediatraining

An interesting survey from the Chartered Institute of Marketing (CIM) has found that consumers want more regulation when it comes to social media marketing. I can’t say I am that surprised because in my opinion legislation needs to be reviewed...
Boycotts, Trump’s tirades part of new business landscape
via media2.wnyc

Uber CEO Travis Kalanick speaks to students during an interaction at the Indian Institute of Technology (IIT) campus in Mumbai, India, January 19, 2016. Photo by Danish Siddiqui/Reuters WASHINGTON (AP) — Uber’s CEO quit President Donald Trump’s business...
Personal online marketing for career & business growth: An executive guide
via simplogy

By Hasnain Zaheer Personal online marketing Connectivity is the 21st century electricity, data centres are the new rail tracks, and targeted advertising platforms such as Google AdWords are the new engines that pull our intentions, needs and wants...
Conquering the challenges of social media at scale
via chiefmartec

“Marketing infrastructure.” Not too many years ago, that might have been nominated as an oxymoron, right up there with a deafening silence, sweet sorrow, and jumbo shrimp. But now, that’s where some of the most interesting developments...
10 Surprisingly Simple Lessons That Will Make You A Better Digital Marketer
via jeffbullas

Years ago, I was working as an online marketing manager at a digital marketing agency in Salt Lake City. One of my clients was a large university that offered online courses. The client had expressed concerns that while organic search traffic was up...

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PR Smith Marketing - Founder of SOSTAC®️ Planning methodology

What Clients Say Paul Smith is an extraordinary guy. His crystal clear marketing guidance helped us to develop a real customer orientated business which grew from zero to €2b market capitalisation in ...
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December 2013 - PR Smith Marketing

08-10 Jan 11 Jan SOSTAC® Principles PR Smith with nesma team opening session [Open to Public] 12 Jan AI, Innovation & Ethics in Marketing + SOSTAC® Q&A – a 30 minute chat re cutting edge marketing ...