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ByNeil J. Rubenking When government entities need to keep information really, really secure, they keep it on computers that have no connection to the Internet. This air gap technique can be extremely effective (as long as nobody sticks a random USB...

Social media and inbound marketing techniques have been a boon for marketers. Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again...

Loren Yu was on a weekend trip in Los Angeles when he received an urgent email from a friend. The friend, Kalvin Wang, had a proposition. "If your response isn’t ‘no way,’ then we should talk ASAP, like tomorrow," Wang wrote. At the time, Yu was working...

Unless you’ve been hiding under a rock lately, you know that online security is important. You know you need to have strong passwords and change them regularly. But knowing this doesn’t make it any easier to do it. Passwords are just so hard...

Remember when it was perfectly fine for you to have the same password for virtually all of your online accounts? When it was all right to have a password that contained your birthday, your pet’s name, the digits “1234,” and even the word “password”?...