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With iOS 10, iPhone and iPad get a bigger, bolder, and more brilliant makeover — in more ways than one. Rene Ritchie has been covering Apple and the personal technology industry for almost a decade. Editorial director for Mobile Nations, analyst for...

  There's a huge shift underway, with social media ad budgets being reallocated to native ads. BIA/Kelsey projected that social media advertising would balloon into an $11 billion market in 2017, with native advertising representing 42% of that...

With organic reach shrinking across the board, content marketers are scrambling for answers. See what media company Social Media Examiner has done to overcome the lack of reach and what you can learn from the steps they took. Michael Stelzer is a social...

Can Climate Fiction (Cli-Fi) Save the Humanity? Of course not! But it can give us food for thought about the future.... NOTE: When the editors at Literary Hub www.lithub.com ran this very good story by James Sullivan, someone at the editorial desk did...

An effective content marketing strategy needs to be customised to the demands of each industry. Here are five tips to increase your ROI. There’s no one-size-fits-all approach in content marketing, especially when it involves different industries. Content...