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Businesses have been told time and again that they need to build their lists. But once you get those names, what do you do with them to turn them into lifelong customers? Using the right tools and tactics, such as segmenting your audience and maintaining...

Pete and Dom discuss Marketing Myths: things people tell you to do or that you think you should do because someone else is doing it, and why they are not necessarily right for you. More importantly, they discuss how to make sure they are right for you...

Topics: 1.  Liz’s updates [5:55] 2.  Special thanks to our listeners [9:27] 3.  Diane’s Updates [14:36] 4.  Preparing your body for crappy food when choices are out of your control [19:35] 5.  An alternative to no...

Lasting businesses aren't built overnight. It takes consistent action to grow a sustainable venture, so it's important to find and focus on what you have the skills, time and resources to do on a regular basis. On this episode of Shopify Masters, you...

Natanya Anderson is the Director of Social Media, CRM, and Customer Care at Whole Foods Market. Today’s post is the transcript of an interview in which Mark Traphagen and I spoke with her to learn about all the cool stuff Whole Foods is doing in social...