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Earlier this month, Sephora Singapore sent me a box of IT Cosmetics products! IT stands for Innovative Technology & I have to say that before this I did not know about this brand. I did a little research & the more I did, the more interested...

Every beauty enthusiast loves Sephora – there is always something new to check out so you’re always spending way too much time, lost in the world of beauty. To help you cut through the clutter, we’ve shortlisted some of the best beauty buys in Sephora...

Travelling is my trigger, it makes me a nervous wreck. The plane, the being away from home, the thought of leaving my little angel Bitzy girl, my family, my friends… the whole thing makes me a fucking wreck. Of course under all of that there is excitement...

Hello all you lovely ladies. Hope you all are doing well and Happy Belated Eid to all those who celebrated. We celebrated Eid with all our close friends and family and had a gala time. Now that all the festivities are done I am all ready to get back...

It’s happening! This month we no longer have to look to QVC or find a far away Ulta Cosmetics (I live in NYC, they are sparse) to buy It Cosmetics! The rockstar skincare makeup brand which is by the way amazing for sensitive and problematic skin is officially...