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Corporate Paranoia in the Snowden Era Leads to a Startup Boom - Bloomberg
via pbokelly.blogspot

A changing competitive landscape for Cisco "One company that’s benefiting is SnapRoute Inc., which was founded by a former manager of Apple’s global data center network. The startup makes a cheaper, simpler network switch than the ones Cisco sells....
Digital Hollywood
via goodnewsplanet

Branded Media Marketing – Across Platforms – TV, Film, Broadband, Mobile, Virtual Economies, Music and Games – Reinventing the Commerce & Media Model With the attention of the consumer being assaulted by a host of great technologies...
Finding Inspiration in Engaging Customers Through Mobile from the Super Bowl
via radiumone

When it comes to engaging customers and shaping mobile consumer behavior in your favor, there’s no better source of inspiration than the advertisers of the Super Bowl. This event has become one of the most anticipated of the year, and not just for the...
Marketing Day: Intel’s Super Bowl ad, Amazon Canada fined $1M & Facebook Journalism Project
via blogsandmarketing.blogspot

Featured story Mobile marketing predictions for 2017 from 11 industry veterans Jan 12, 2017 by Aaron Strout What's in store for mobile marketers in the new year? Columnist Aaron Strout asks mobile-savvy colleagues and clients to share their forecasts...
Special Report: Super Bowl XLVIII
via eventmarketer

The bone-chilling cold of the polar vortex didn’t stop legions of football fans from descending into the far reaches of Manhattan to celebrate this year’s Super Bowl festivities. EM editors threw on their warmest thermal underwear and joined...

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New Seasons Market leverages iBeacons for customized in-store checkout - Mobile Commerce Daily - Software and technology

Natural foods grocer New Seasons Market is updating and customizing its in-store checkout experience, a strategy that will include the rollout of iBeacons next year.
75pc of mobile shoppers redeemed mobile coupons in 2013: Report - Mobile Commerce Daily - Research

Shoppers are continually upping the ante for retailers when it comes to mobile expectations, according to a recent study from Key Ring.

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