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Content marketing, blogging and social media are all now recognised as hugely important tools for businesses looking to acquire new customers, target key individuals and build relationships. However, this new digital marketing landscape is awash with...

By Alan_Coleman Posted by Alan_Coleman The trick most content marketers are missing Creating great content is the first half of success in content marketing. Getting quality content read by, and amplified to, a relevant audience is the oft overlooked...

Watch out because today I’m going to rant! Sometimes I get so frustrated I can’t see straight. What in the world is wrong with people? How is it that some people are so gullible, ignorant, or so full of hate that they can possibly believe...

Calling creative business owners! Are you a maker, artist or designer looking to ramp up your sales? Maybe you have an Etsy shop or you’ve got a product idea in the works. And you’d really like to get to a place in your business where you’re making...

A huge chunk of what I talk about on this site relates to content marketing. I’ll talk about how to create it, how to optimize it, and how to help it go viral. What I don’t often touch on, is the distinction between content marketing in B2C industries...