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{{Help translate/2017 Wikimedia movement strategy process}}
<div style="background:#f5f5f5; font-size:125%; padding:1em;">Notes from discussions around the movement strategy, and research related to its development.</div>
{{Strategy/Wikimedia movement/2017/sidebar|5}}
== Research and findings ==
* [[Special:MyLanguage/Strategy/Wikimedia movement/2017/Research and notes/All-Hands Summary Report|Audit of past strategy processes]]
* [[Special:MyLanguage/Strategy/Wikimedia movement/2017/Research and notes/All-Hands Summary Report|All-Hands Summary Report]]
== Note ==
* [[Strategy/Wikimedia movement/2017/Research and notes/CEE Meeting 2016 notes|CEE 2016 meeting notes]]
* 2016 Wikimedia Foundation Leadership Team Retreat
** [[Strategy/Wikimedia movement/2017/Research and notes/2016 Wikimedia Foundation Leadership retreat agenda|Agenda]]
== Efforts by movement entities ==
* [[Special:MyLanguage/Strategy/Wikimedia movement/2017/Wikimedia Foundation study group|Wikimedia Foundation study group]]
== Inventory ==
{{Draft}}
http://hdr.undp.org/sites/default/files/2015_human_development_report_1.pdf
[[Editor Survey]]
https://lists.wikimedia.org/pipermail/wikimedia-l/2016-August/085080.html : [[Foundation:File:Report.WikimediaJapan.f.071916.pdf]] & [[Foundation:File:Wikimedia Survey 2014 English Fundraiser.pdf]]
[[Wmnl:Bestand:Communityhealth.pdf]] , [[Wmnl:Bestand:Report survey NLWP editors.pdf]] , [[Wmnl:Bestand:Survey among readers of Wikipedia 2015.pdf]]
[[Chapters Dialogue]]
[[RuWiki History (Doronina and Pinchuk)/English]] & [[Research:WikiHistories fellowship]]
[[Research:WMF Strategy document: Research about contributors]], including [[Research:WMF Strategy document: Research about contributors/What we have|What we have]] (to integrate here), [[Research:WMF Strategy document: Research about contributors/What we don't know|What we don't know]].
[[Fundraising_and_Funds_Dissemination/Wikimedia’s_culture_of_sharing|Wikimedia's culture of sharing (input into the 2012 fundraising debate)]]
[[Wikimedia_movement_affiliates|Overview of affiliates, incl. map]]
[[Strategy/Wikimedia_movement/2017/Process/Audit_of_past_strategy_processes|Audit of past strategy processes]]
=== High-level stats ===
{| class="wikitable"
|-
! Year || Page || Description
|-
|Ongoing || [https://metrics.wmflabs.org/static/public/dash Active editors dashboard] || WMF analytics dashboard allows us to see rolling active editors for prior month of any project
|-
| Ongoing || [http://stats.wikimedia.org/EN/PlotsPngEditHistoryTop.htm Edit history charts for top 50 Wikipedias] ||
|-
| Ongoing? || [https://meta.wikimedia.org/wiki/List_of_Wikipedias List of Wikipedias] || Note the '''Depth''' metric: "The "Depth" column (Edits/Articles × Non-Articles/Articles × [1−Stub-ratio]) is a rough indicator of a Wikipedia’s quality, showing how frequently its articles are updated."
|-
| Ongoing || [https://meta.wikimedia.org/wiki/List_of_Wikimedia_projects_by_size List of Wikimedia projects by size] ||
|-
| Ongoing || [http://stats.wikimedia.org/EN/Sitemap.htm High-level Wikimedia stats portal] ||
|-
| Ongoing || [http://stats.wikimedia.org/#summaries Wikimedia project summaries] || See a [http://stats.wikimedia.org/EN/TablesCurrentStatusVerbose.htm verbose chart] with similar data on articles, number of active editors, etc
|-
| Ongoing || [http://stats.wikimedia.org/EN/TablesRecentTrends.htm New Wikipedians] ||
|-
| 2002-2012/13 || [https://meta.wikimedia.org/wiki/Template:Wikimedia_Growth Wikimedia project growth] ||
|-
| Ongoing || [https://gdash.wikimedia.org/dashboards/reqsum/ Site performance dashboards for editors] || For example, see [https://gdash.wikimedia.org/dashboards/ve/ Visual Editor latency]
|-
| 2009-2014 || [http://stats.wikimedia.org/wikimedia/squids/SquidReportsCountriesLanguagesVisitsEdits.htm Squid reports of edits by country] ||
|-
| ? || [http://stats.wikimedia.org/wikimedia/squids/SquidReportSkins.htm What skins do our users use?] ||
|-
| ? || [http://stats.wikimedia.org/EN/BotActivityMatrix.htm Bot activity chart] ||
|-
| Ongoing || [http://www.infodisiac.com/Wikipedia/ScanMail/Index.html Activity by mailing list] ||
|-
| 2002-2014 || [https://en.wikipedia.org/wiki/User:WereSpielChequers/RFA_by_month New admins on ENWP by month] ||
|-
| Ongoing? || [http://wikistats.wmflabs.org/ Users/admins compared to other wikis] ||
|-
| Unknown? || Edits from Mobile? ||
|-
| 2007-2014 || [https://outreach.wikimedia.org/wiki/Education/Dashboard Education dashboard] ||
|}
=== Survey resources ===
{| class="wikitable"
|-
! Year || Survey || Description
|-
| 2015 || [https://commons.wikimedia.org/wiki/File:InfografikWPSverige.png WMSV infographic on contributors] || Based on [https://meta.wikimedia.org/wiki/Research:Wikipedia_Equality_Sweden this research].
|-
| 2012 - 2015 || Fundraising focus groups || Available with Megan
|-
| 2014 || [[m:Research:Global South User Survey 2014|Global South Survey]] || Available with Haitham
|-
| 2012 || Editor survey ([https://meta.wikimedia.org/wiki/Research:Wikipedia_Editor_Survey_2012/Questions questions]) || Tilman not yet releasing data, concerned about how it will be used due to incomparable collection methodologies
|-
| Dec 2011 || [[m:Research:Wikipedia Editors Survey November 2011|Editor survey]] ||
|-
| Apr 2011 || [[m:Research:Wikipedia_Editors_Survey_2011|Editor survey]] ||
|-
| 2008 || [https://web.archive.org/web/20130717211630/http://wikipediastudy.org/ Collaborative Creativity Group at UNU-MERIT] (with WMF) || [https://blog.wikimedia.org/tag/unu-merit/ Blog posts] & lots of [https://meta.wikimedia.org/wiki/General_User_Survey backstory on Meta].
|-
| 2009 || [https://usability.wikimedia.org/wiki/Multimedia:Initial_survey Multimedia study] ||
|-
| ? || [[w:Wikipedia:The_Wikipedia_Library/Newsletter/December2013#Survey_results|Wikipedia Library user survey]] || Survey of active content contributors using The Wikipedia Library (spoiler alert: they want more free resources)
|-
| ? || Ongoing usability surveys || Check w/ Abby?
|-
| 2013 || [https://nl.wikimedia.org/w/index.php?title=Bestand:Motivaction_report_translation_v02.pdf&page=5 WMNL survey] ||
|-
| 2014 || [http://wikiedu.org/blog/2015/01/27/fall-2014-survey-1/ Survey from Wiki Ed Foundation] ||
|}
Key finding about surveys: Collection methodology differed from each survey, and much of the methodology was flawed so unlikely to be repeated in future. Thus, can't help us benchmark for year over year changes. Much of the data in these surveys is old enough that it may be better to start over, and think about a cleaner year-to-year collection setup.
=== Resources on trends ===
[[File:PlotEditsZZ-jan.png|thumb]]
{| class="wikitable"
|-
! Year || Study || Descriptions
|-
|-
| Ongoing || [http://stats.wikimedia.org/EN/PlotsPngEditHistoryTop.htm Activity chart from the top 50 Wikipedias] ||
|-
| 2010 || [https://strategy.wikimedia.org/wiki/Editor_Trends_Study 2010 strategy editor trends study] ||
|-
| 2012 || [https://meta.wikimedia.org/wiki/Research:Editor_milestones Editor Milestones] ||
|-
| 2012 || [https://meta.wikimedia.org/wiki/Research:Portuguese_Wikipedia_trends_and_behavior Portuguese Wikipedia trends and behavior] ||
|-
| 2014 || [https://meta.wikimedia.org/wiki/Research:The_sudden_decline_of_Italian_Wikipedia The sudden decline of Italian Wikipedia] ||
|-
| 2014 || [https://commons.wikimedia.org/wiki/File%3AGrantmaking_Quarterly_Review%2C_Sep_2014.pdf/ Grantmaking's analysis of Global South contributor trends + gender diversity summary] || see slides 4-6
|}
=== Structure and organization of content contributors ===
{| class="wikitable"
|-
! Date || Source || Notes
|-
| July 2012 || [https://commons.wikimedia.org/wiki/File:WikimaniaMotivationsTalk.pdf Wikimania presentation on editor motivations] ||
|-
| 2012 || Philippe's talk on ''how not to structure a community'' || We should get this from Philippe
|-
| 2013 || [https://upload.wikimedia.org/wikipedia/commons/1/10/WikimediaMovementMindmap-January2013.svg Wikimedia movement mindmap] || Note where content projects fit into the
|-
| 2014 || [https://upload.wikimedia.org/wikipedia/commons/f/fe/Wikimedia_organizational_and_user_rights_hierarchy.svg Organizational hierarchy of content contributors] || See these pages for [https://meta.wikimedia.org/wiki/Wikipedia_power_structure some context] and [https://meta.wikimedia.org/wiki/Wikipedia_sociology Wikipedia sociology]
|}
=== Programs that (might) impact contributors ===
{| class="wikitable"
|-
! Project || Program || Who initiated? || Notes
|-
| RUWP || [https://ru.wikipedia.org/wiki/%D0%9F%D1%80%D0%BE%D0%B5%D0%BA%D1%82:%D0%98%D0%BD%D0%BA%D1%83%D0%B1%D0%B0%D1%82%D0%BE%D1%80 Инкубатор] (new editor assistance) || Community ||
|-
| ENWP || [https://en.wikipedia.org/wiki/Wikipedia:Teahouse Teahouse] || WMF || New editors who visit the Teahouse contribute 2-3x more than the control group w/ similar early editing patterns (measured in # of edits, # of articles, # of talk page discussions, and # of weeks they return to Wikipedia. <ref>https://blog.wikimedia.org/2013/02/27/wikipedia-teahouse-celebrates-its-first-birthday/</ref>
|-
| FRWP || [https://fr.wikipedia.org/wiki/Wikip%C3%A9dia:Forum_des_nouveaux Forum des nouveaux] || Community ||
|-
|global||[[m:Grants:Evaluation/Evaluation_reports/2013/On-wiki_writing_contests|On-wiki writing contests]] || Community / Grantees (?) || let's pull out any key contributor findings from this report
|-
|global||[[m:Grants:Evaluation/Evaluation_reports/2013/WLM|WLM]] || Grantees || let's pull out any key contributor findings from this report
|-
|global||[[m:Grants:Evaluation/Evaluation_reports/2013/Wikipedia_Education_Program|Wikipedia Education Program]]|| WMF (?) ||let's pull out any key contributor findings from this report
|-
|global||[[m:Grants:Evaluation/Evaluation_reports/2013/Edit-a-thons|Edit-a-thons]] || Community / grantees(?) ||let's pull out any key contributor findings from this report
|-
|global||[[m:Grants:Evaluation/Evaluation_reports/2013/Editing_workshops|Editing workshops]] || Community(?) || let's pull out any key contributor findings from this report
|-
|global||[[m:Grants:Evaluation/Evaluation_reports/2013/Other_photo_initiatives|Other photo initiatives]]|| Community(?) || let's pull out any key contributor findings from this report
|}
* See Warncke-Wang, M., Ayukaev, V. R., Hecht, B., & Terveen, L. The Success and Failure of Quality Improvement Projects in Peer Production Communities. [http://www-users.cs.umn.edu/~bhecht/publications/qualityimprovement_cscw2015.pdf pdf] -- Reviews the effect of a bunch of Wiki initiatives to increase editing.
=== Research repositories ===
{| class="wikitable"
|-
! Repository || Notes
|-
| [[https://meta.wikimedia.org/wiki/Research:Projects Wikimedia Research Projects]] || WMF's research on various topics
|-
| [http://wikilit.referata.com/wiki/Main_Page WikiLit] || A literature review of Wikipedia
|-
| [http://wikipapers.referata.com/ WikiPapers] || Bibliography and other details of scholarly research of wikis
|-
| [http://www.citeulike.org/tag/wikipedia "wikipedia" tag on CiteULike] || Some citations?
|-
| [[usability:Category:Multimedia usability - Research]] and [https://meta.wikimedia.org/wiki/Multimedia_usability_project_report Multimedia Usability Project report] (2009-2010) ||
|}
=== General ===
* [[meatball:|Meatball Wiki]]
* [[strategy:Wikimedia-pedia]] and [[strategy:Participation]]
* [http://datahub.io/group/wikimedia DataHub dumps]
* The [[m:Growth|Growth Team]] did a few very interesting studies.
* [[:en:Wikipedia:Contributing to Wikipedia|Contributing to Wikipedia]]
* [https://commons.wikimedia.org/wiki/File%3AWMF's_New_Global_South_Strategy.pdf Global South Strategy ] (see slide 4, 7, etc)
* [https://commons.wikimedia.org/wiki/File%3AWMF_Quarterly_Review_-_Q2_FY15_-_Grantmaking_-_Experimentation_%26_Community_Health.pdf Grantmaking quarterly review] (see slides 33-34)
=== Other communities ===
* [http://thread.gmane.org/gmane.science.linguistics.wikipedia.research/4022 StackExchange editor decline (serverfault)] — A recent (2014-12) thread on wiki-research-l
* [http://derp.institute/ Digital Ecologies Research Partnership]
=== Product trends ===
{| class="wikitable"
|Reader Trends
|Readerships Metrics Material
|[[Commons:Category:Wikimedia readership metrics reports|Category:Wikimedia readership metrics reports]]
|Material about some of the most important readership metrics for Wikimedia sites, from reports started in September 2015 as a weekly email of the Wikimedia Foundation's Reading team, sent to the Mobile-l mailing list
|-
|Reader Trends
|2014 Readership Trends
|[[:File:2014 Readership Update, WMF Metrics Meeting, December.pdf]]
|
|-
|Reader Trends
|2016 Readership Trends - Feb Metrics Meeting
|[[:File:WMF Metrics & Activities Meeting February 2016.pdf]] (p.40)
|Metrics meeting overview of reader trends - [https://www.youtube.com/watch?v=KHy1wGq8txY&t=18m58s Video]
|-
|Reader Trends
|2016 Readership Trends - Aug Metrics Meeting
|[[:File:August 2016 Monthly Metrics Meeting.pdf]] (p. 13)
|Metrics meeting overview of reader trends - [https://www.youtube.com/watch?v=JyIiV7UsEuY&t=7m5s Video]
|-
|Reader Trends
|Reader Strategy
|[[Mw:Reading/Strategy/Strategy Process|Reading/Strategy/Strategy Process]]
|
|-
|Editing Trends
|Editing Metrics
|[[Mw:Editing/Metrics|Editing/Metrics]]
|Editing hub of metric work and explinations
|-
|Editing Trends
|Content contributors
|[[Research:WMF Strategy document: Research about contributors]]
|Some on meta already (what we know page). Good overview page on contributors, includes paragraph on motivation with links (better than one study)
|-
|Editing Trends
|2016 Editing Trends - Jul Metrics Meeting
|[[:File:WMF Metrics & Activities Meeting July 2016.pdf]] (p. 19)
|Metrics meeting overview of reader trends - [https://www.youtube.com/watch?v=EbRLlhFS4f8&t=6m36s Video]
|-
|Editing Trends
|2016 Editing Trends - q4 Quarterly Review
|[[:File:Editing department – Quarterly Review slide deck, 2015–16 Q4.pdf]] (p. 2)
|[[Wikimedia Foundation metrics and activities meetings/Quarterly reviews/Editing, July 2016#Metrics|Quarterly Review for Editing - FY 2015-16 Q4, metrics section. Transcript available -]]
|-
|Editing Trends
|What drives people to contribute to Wikipedia? Experiment suggests reciprocity and social image motivations
|[[Research:Newsletter/2013/November#What drives people to contribute to Wikipedia.3F Experiment suggests reciprocity and social image motivations|Research:Newsletter/2013/November#What drives people to contribute to Wikipedia? Experiment suggests reciprocity and social image motivations]]
|This is one research paper of many... Research both from internal and external sources
|-
|New Readers
|New Readers Hub
|[[New Readers]]
|Hub for all work on New Readers
|-
|New Readers
|New Readers - Metrics Presentation
|[https://www.youtube.com/watch?v=JyIiV7UsEuY&t=26m46s WMF Metrics and Activities Meeting - August 2016]
|Video of the research
|-
|New Readers
|New Readers Research Project Spring 2016
|[[File:Wikimedia Foundation and Reboot New Readers Research - Nigeria & India Highlights - July 2016.pdf]]
|Highlights from the Wikimedia Foundation and Reboot New Readers Research, undertaken in Nigeria and India in May 2016 and June 2016 respectively.
|-
|New Readers
|New Readers Research Project - Mexico
|[[Mw:Reading/Mexico Readers Research|Reading/Mexico Readers Research]]
|Mexico Research summary
|-
|New Readers
|New Readers Priorities
|[[New Readers/Priorities]]
|
|-
|New Readers
|GSMA Mobile Economy 2016
|[http://www.gsmamobileeconomy.com/GSMA_Global_Mobile_Economy_Report_2015.pdf GSMA Mobile Economy 2016]
|Mobile Internet penetration will grow from 28% to 45% in "developing countries" from 2014 to 2020 (GSM Report), which is an increase of 700 million potential readers and editors (1.55 billion now; 2.25 billion in 2020) compared to 600 million total today in highly developed countries.
|-
|New Readers
|[[Research:Global South User Survey 2014|Global South User Survey 2014]]
|[[Research:Global South User Survey 2014]]
|
|-
|New Readers
|WMF's New Global South Strategy presented at Wikimania, focused on editing (2013)
|[[:File:WMF's New Global South Strategy.pdf]]
|
|-
|New Readers
|What we know about New Readers in India
|[[:File:What we know about New Readers in India -- Wikiconference India 2016.pdf]]
|Presentation at Wikiconference India 2016. Presentation developed by Anne Gomez, Abbey Ripstra, Joe Sutherland, Dan Foy, and Zachary McCune.
|-
|New Readers
|[[Education|Education program initiatives (ongoing)]]
|
|
|-
|New Readers
|Design Research for Inclusive Technology
|[http://reboot.org/case-studies/design-research-inclusive-technology-india-nigeria/ Design Research for Inclusive Technology]
|Reboot version
|}
=== Industry knowledge ===
{| class="wikitable"
|Knowledge
|Market Analysis - Wikipedia
|[[Strategy:Wikimedia market analysis|Wikimedia market analysis]]
|
|-
|Knowledge
|Broad look at Wikipedia
|[[Strategy:Content scope|Content scope]]
|our place in the knowledge sphere
|-
|Big syndicators
|
|
|
|-
|Small syndicators
|
|
|
|-
|Future tech/net
|Offline and falling behind: Barriers to Internet adoption
|[http://www.mckinsey.com/industries/high-tech/our-insights/offline-and-falling-behind-barriers-to-internet-adoption Offline and falling behind: Barriers to Internet adoption]
|
|-
|Knowledge graphs
|
|
|
|-
|Open source
|
|
|
|-
|Govt policy
|China
|[[Strategy:Category:China Task Force|Category:China Task Force]]
|Includes censorship research
|-
|Mobile Trends
|2016 Internet Trends Report
|[http://www.kpcb.com/blog/2016-internet-trends-report Internet trends 2016]
|
|-
|Mobile Trends
|Five global trends shaping mobile connectivity
|[https://www2.deloitte.com/us/en/pages/technology-media-and-telecommunications/articles/global-mobile-consumer-trends.html Global mobile consumer trends: First edition]
|
|-
|Mobile Trends
|Mobile is eating the world
|[http://ben-evans.com/benedictevans/2016/3/29/presentation-mobile-ate-the-world Presentation: Mobile is eating the world]
|why mobile matters, where it is and how it changes everything from cars to productivity to search.
|-
|Technology
|VR/AR
|[http://fortune.com/2015/04/25/augmented-reality-virtual-reality/ How augmented reality and virtual reality will generate $150 billion in revenue by 2020]
|
|-
|Technology
|Video
|[http://venturebeat.com/2016/08/24/inside-backstage-youtubes-plan-to-bring-photos-polls-and-text-to-the-video-service/ Inside Backstage: YouTube’s plan to bring photos, polls, and text to the video service]
|
|-
|Technology
|Digital Skills Observatory
|[https://mozillafoundation.github.io/digital-skills-observatory/ Digital Skills Observatory]
|Studying the impact of digital skills on people, smartphones, and digital financial services.
|-
|Technology
|Studying the Global Web
|[https://mozilla-foundation-research.herokuapp.com/globalweb/ Studying the Global Web]
|Across the world, technology is used by many kinds of people, in very different circumstances, and for a variety of purposes.
|-
|Offline
|Facebook is testing offline video to drive usage
|[http://www.businessinsider.com/facebook-is-testing-offline-video-to-drive-usage-2016-7 Facebook is testing offline video to drive usage]
|
|-
|Offline
|Google rolls out more low-bandwidth versions of its products
|[http://www.pcworld.com/article/3124908/google-rolls-out-more-low-bandwidth-versions-of-its-products.html Google rolls out more low-bandwidth versions of its products]
|The products are first available in India, to address the country’s problems with flaky internet connections
|-
|Other ??
|Older Wikipedia Strategy
|[[Strategy:Wikimedia-pedia|Wikimedia-pedia]]
|
|-
|Other ??
|2014 strengths, opportunities and threats
|[[Grants:APG/Proposals/2013-2014 round2/Wikimedia Foundation/Proposal form#Upcoming year.27s annual plan: strengths.2C opportunities and threats|Grants:APG/Proposals/2013-2014 round2/Wikimedia Foundation/Proposal form#Upcoming year's annual plan: strengths, opportunities and threats]]
|
|-
|Other ??
|SWOT Analysis 2006
|[[SWOT analysis from Board of Trustees retreat, October 2006]]
|
|}
== Other possible inputs ==
This list is a ongoing brain storm of potential reports or “inputs” into the movement strategy process. The goal here is to deepen the level of discussion that takes place during the tracks. Let’s build this list and then discuss which ones we want to do in-person/hangout.
Should be an analysis or report that someone can read in ten minutes and gives person basic understanding of the topic. Max five pages and using common language - avoids technical jargon and deep analysis.
We will post all reports on meta and encourage community members to also contribute reports and/or add to the reports we share.
Consider which resources should be translated as a priority, perhaps pending initial community interest
* 2030 Report: demographic data for the world in 2030. Done!
* An analysis of how we are doing on the reaching every single person part of the mission through an economic lens. Maybe looking at # of edits, # of pageviews, money raised, and money granted according to the World Bank’s four categories for country income (High, upper-middle, lower-middle, low). Suggester: Lisa
* Content Analysis of different language Wikipedias (percentage of pop culture articles, hard science, etc.) Suggester: Asaf
* A look at the sister projects and why they have not taken off. An analysis of the field related to them. Who else might be doing these things too? Is there still a need for some of the projects? Are other actors meeting the need? (e.g. <nowiki>https://en.wikitolearn.org</nowiki>) Suggester: Asaf +1
* An Analysis of the OER space: Who is doing what and are there any voids that we should be trying to fill? Note: There might already be a report covering most of this (Hewlett or Creative Commons) Suggester: Lisa, +1+1 (related to previous item)
* Breakdown of movement affiliates: how many, what types, differences between types, if differences are working, budget breakdown of affiliates, staffing breakdown, and activity results overview. Suggester: Greg V
* High level report on what we have learned so far about New Readers (Design research + phone surveys portions). Suggester: Adele
* Gender-focused reports, e.g. [[Grants:Evaluation/Inspire Campaigns/Gender gap|Inspire Campaign Report on Gender Gap]] in our movement and attempts to address it. Suggester: Katy
* Anti-harassment work. What we know, how we are planning to address it, etc. Suggester: Adele +1, +1
* Analysis of language use in the projects. Who contributes in their mother tongue, who doesn’t, if they don’t, where do they contribute? As an aside: who speaks more than one language, how much of our “active population” are we reaching when we communicate in English or in some of the major languages? Suggester: Delphine
* Analyze what kind of offline activities do happen, how they’re directly or indirectly related to online activity/activities. (So direct impact on the project vs potential or indirect impact) Suggester: Delphine
== References ==
[[Category:2017 Wikimedia movement strategy process{{#translation:}}|Research and notes]]