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ExchangeWire round up some of the biggest stories in the European digital advertising space. In this week’s edition: Naspers sells Allegro; Armis.Tech founded in France; UK viewability figures at 49%; TubeMogul and TYTV integrate; RadiumOne concentrate...

NEW YORK, January 14, 2014 (ADOTAS) – As publishers across the digital marketplace prepare for a sea-change industry transition from “served” ad impressions to a “viewable” impressions currency, The 614 Group today...

Accreditation Granted for Campaign Monitor and Firewall Solutions That Power Brand Safety, Preventative Ad Blocking Capabilities NEW YORK, NY – Integral Ad Science, the leading global provider of actionable advertising intelligence for buyers...

In this week’s Week in Review: Instagram to introduce views for video, Verizon confirms interest in Yahoo and Huawei and Expway partner to standardise video quality. To receive a weekly summary of industry news and other VAN interviews and videos, sign...

For the second consecutive quarter, less than half of online ads served in the UK met minimum viewability thresholds – costing advertisers around £154 million, based on IAB/PwC’s Adspend figures published last week. Only 49% met the IAB and Media Ratings...