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Pexels In 2016, content reigned supreme. But not just any kind of content. This year saw an increase in demand for compelling interactive content, such as 360-degree virtual reality videos, the growth of visual content, such as infographics, a bigger...

CONTENT MARKETING GUIDE WRITTEN BY JOHN RAMPTON & MURRAY NEWLANDS An Introduction to Content Marketing Table of Contents Introduction to Content Marketing Chapter 1: How every business can succeed at content marketing Chapter 2: How to develop...

Show Me The 35 Best Landing Page Tips Something seemingly intangible separates good performers from the great ones. If you watched any of the 2016 Olympic Trials, you know what we’re talking about. How does Michael Phelps continue to dominate the sport...

I get a lot of hyper-specific local marketing questions, e.g. “should I get more links?” “how do I rank #1 on Google in my area?” or “I just launched website and want to try Twitter ads.” They are great in a way – I’m a huge fan of experimentation. ...

Image courtesy Google. This month brought the digital marketing community an increasingly-rare occurrence: a video straight from official leader of webspam at Google, Matt Cutts, who is also the unofficial public face of all things relating to algorithm...