Leadtail.com

Digital transformation has shown us a new face of marketing. With the increased use of electronic gadgets and the IoT (Internet of Things), the gap between businesses and customers have reduced to a great extent. Finally, businesses realized the importance...

By Hasnain Zaheer Personal online marketing Connectivity is the 21st century electricity, data centres are the new rail tracks, and targeted advertising platforms such as Google AdWords are the new engines that pull our intentions, needs and wants...

In the past, the title of “foodie” was bestowed only upon those who could name the best hole-in-the-wall eateries. Their refined palates were second to none, and restaurants craved their hard-won approval. Lately, however, the “modern foodie” has risen...

Marketing is just as important as the development of your product. Marketing your application helps build an audience, which in turn gives you the opportunity to generate revenue. When speaking about marketing a mobile application, a product goes through...

Marketing a business that makes products or sells services to other businesses is quite different from the techniques that regular businesses that sell to consumers deploy. That is because the audience for a B2B product or service is extremely niche...