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The online marketing industry is increasingly relying with automation to manage their campaigns, and their successes validate the shift. Success in online marketing depends on: How much time one spends How much effort he puts in Marketing automation...

BOSTON, MA—(Marketwired – September 15, 2016) – Bpm'online, whose unique process–driven CRM for marketing, sales and service helps thousands of organizations win more customers, has been included in the September 2016 Gartner Magic Quadrant for CRM Lead...

SAN FRANCISCO, CA—(Marketwired – April 28, 2015) – 6sense, the leading predictive intelligence engine for B2B marketing and sales, has had an incredible year since its 2014 launch. The company has raised $36 million in funding and built an impressive...

By Andrew France ‘Big data’ is all the rage and perhaps rightly so. But are we getting the basics right in sales and marketing? The chances are you are not and it is costing you revenue. Sporting teams have been exploding in this space...

Marketers and salespeople like to debate about automating sales processes. As you know, automating marketing related workflows has proved to be one of the best things to happen to marketing in the recent few years. We have seen enormous changes in the...