2025-06-23





THE ORIGINAL?

Burger-King / Mental Health America – 2019

Real Meals « No one is happy all the time »

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Watch the Case Study Film

Source : Clio Awards SILVER

Agency : Mullen Lowe (USA)

LESS ORIGINAL

Mc Donald’s / Mental Health Awareness – 2025

« It’s okay not to feel happy all the time »

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Watch the Case Study Film

Source : Cannes Lions Direct BRONZE

Agency : Leo Burnett (United Kingdom)

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