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Businesses and marketers pour a lot of their resources into developing, honing and implementing marketing programs with two goals in mind: to aid the business in achieving its “maximum profit potential”, and bring it to the point where it can sustain...

Mike Nudelman/Business Insider We’ve put together the definitive list of the best mobile apps out right now. There are over 1.3 million apps in Apple’s App Store, and another 1.3 million in Google’s Play store, so finding your next app can be overwhelming...

We hand-picked the best growth hacks from a selection of 2105 articles and the top 100 growth hackers. All the hacks you’ll ever need are here! We have applied some of these growth hacks ourselves. If executed properly, they have the power to hack,...

  There's a huge shift underway, with social media ad budgets being reallocated to native ads. BIA/Kelsey projected that social media advertising would balloon into an $11 billion market in 2017, with native advertising representing 42% of that...

Social proof is hugely important to marketers. Social proof speaks to your audience in terms that are valuable to them. After scarcity, Influence, by way of social proof, is the most powerful marketing tool of all. In the 1950s, researcher Solomon Asch...