2016-06-27



All the team AGENT Digital is excited to announce the launch of the new ESQUIRE Formal Menswear Website. You can check out the new site on www.esqformal.ie. ESQUIRE Formal Menswear is a leading Limerick Formal Menswear Hire & Sales Retailer. ESQUIRE Formal Menswear’s mission is to provide high quality formal wear at affordable prices.

“We guarantee our prices are the most competitive in the Munster region.”

Managing Director of ESQUIRE Formal Menswear, Dermot Noonan, appreciates the advantages that a fully optimised, mobile responsive website gives to his business, which specialises in the hire and sale of high quality formal wear, at affordable prices, for weddings, confirmations, debs, black tie events and all formal occasions.

Dermot is proud of the personal and professional service that customers receive at ESQUIRE Formal Menswear, which is located in the heart of Limerick city’s Fashion Quarter at 8 Roches Street, but he is equally conscious of the power of a visually attractive and search-engine optimised website to attract customers to his store.

Specialists in men’s and boys’ formal wear for hire and sale, with a broad range of styles in wedding wear, tuxedos, business and fashion suits for all occasions, ESQUIRE Formal Menswear now has a website to match its expert reputation.

“I’ve been in this business myself for 14 years, and ESQUIRE has been open for just over three years,” Dermot explains. “In my view, when you’re targeting for the formal side of boys and mens suits, it’s no longer a case of having a nice store, and good quality staff, and good quality suits, and hoping that people will walk in the door. Most people, especially for weddings, before they do anything will go to Google, and they’ll google flowers, dresses, suits anything.

“We needed a website that would get the business up there. We had an existing website, but it needed to be improved, and we also engaged with a professional photographer for the images, as we had new stock that we wanted to bring out, so what we have now is a brand new website. It shows off the various colour suits that we provide, and the fit, and how the suits will complement or match the bridesmaids’ and bride’s dresses. People can now see how important it is to have the right colour of neckwear for a suit, for example, whether at a wedding or a debs, or another formal occasion. The visuals are the main attraction, really,” Dermot explained.

“As most people with Google everything before they do anything, I reckon that without a website you are not at the races,” he stated.

“That is how it has helped us so far, by providing us with another arm to our business, beside relying on word of mouth, or hoping that we catch the attention of people driving by or walking by.

Dermot said he was very happy with the final website designed by the team here at AGENT Digital. “It can be tough to do. I had an image in my head, and it can be difficult to explain totally what you mean, but I am very happy with this site. And although I am not very IT-focused, and knew very little to start with, I did also learn quite a bit. I particularly like the way the site is linked with our Facebook page, and how we can actively use that to promote things such as sales in the shop, for example. And the site also gives us the capability of adding blog posts. All of this is great for the site, and for ESQUIRE, because it makes things so much less static. I’m very happy with the AGENT Digital team’s work.”



The ESQUIRE website project included the following AGENT Digital services:

High Quality Graphic Design

Website Design & Development

Easy to use Content Management System (CMS)

100% Mobile Responsive Website

SEO (Search Engine Optimisation)

If you would like AGENT Digital to Design & Build your Business’s Website Call Today!

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