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How the World Cup is selling soccer to Americans
via thefieldsofgreen

The 23-player roster that will represent the United States in this year’s World Cup has been announced, but are Americans really paying attention? Attempting to court American sport audiences into embracing and consuming the world’s beautiful...
USL Pro partners with YouTube to provide free live streaming
via sbisoccer

By DAN KARELL Fans of USL Pro teams and their players will be able to watch them for free all season long. USL Pro announced on Friday that they’ve partnered with YouTube to live stream every regular season and post season for free on team channels...
NWSL Week In Review: No Such Thing As Bad Publicity?
via equalizersoccer

“There’s no such thing as bad publicity,” is usually attributed to Phineas T. (P.T.) Barnum, a legendary showman and businessman, who could probably help the NWSL get a sponsor or two these days, and might have loved the idea of the still fledgling league...
Haute 100
via hauteliving

Ray & Shannon Allen CATEGORY: Athletes, Philanthropists Company: The Miami Heat Industry: Basketball What Makes him Haute: When Ray Allen arrived from Boston to play for the Miami Heat, no one knew he would be making the winning...
MLS Week One: Fan previews
via blogs.guardian

• MLS returns for opening weekend of 18th season • Philadelphia Union and Sporting KC lead off first kick • Defending Champions LA Galaxy host Chicago Fire It's back (lights firework, retreats, waits, makes half step towards it, waits again, hurries...

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Gilt Edge Soccer Marketing

NORTH AMERICA'S TOP SOCCER FIRMS COMBINE Gilt Edge Soccer Marketing was created in 2008 on the premise that general sports marketing companies were not equipped to support the needs of brands seeking ...
Fashion | Gilt Edge Soccer Marketing | Page 4

by Scott Hutchison It’s finally here. Major League Soccer’s 21st season kicks off this weekend and we’re excited to rep our favorite Clubs as a part of #Dress4MLS. Check out fans from all over the wor...

Gilt Edge Soccer Marketing

Gilt Edge Soccer Marketing A Different Kind of Agency We are the only marketing agency specifically built to help brands connect with soccer consumers. From strategic thought leadership to experien...