Foxrio2.com

NEW YORK (AP) — Adobe mined its data on mobile ads, social sentiment and consumer purchasing to see what trends are bubbling up ahead of Sunday’s Super Bowl pitting the Atlanta Falcons against the New England Patriots. Among the findings: exciting matchups...

Adobe mined its data on mobile ads, social sentiment and consumer purchasing to see what trends were bubbling up ahead of the Super Bowl. Among the findings: exciting matchups engage fans more.

Every now and then, I see an article in the media that is skeptical about the future of mobile advertising – the kind of ad you see when you open an app on your smartphone and there’s either a discount coupon at the center of the screen or a display...

It was January 1975, and the Watergate Babies had arrived in Washington looking for blood. The Watergate Babies—as the recently elected Democratic congressmen were known—were young, idealistic liberals who had been swept into office on a promise to clean...

Not every consumer wants to convert and make purchases online. Consumers that engage on social media platforms like Facebook also choose to connect with businesses offline by making a phone call. So much so that calls from Facebook and social advertising...