Thank you again for your participation in the pre-conference content survey. We use that information to help us shape what will be on stage at FinCon.
We’ve made the majority of our speaker selections and below are some of the sessions and panels we’ll be hosting at #FinCon14.
A special thank you to everyone that submitted a session idea. We loved most of them and had to turn away too many. If you’d like to speak at FinCon, consider submitting an idea to Ignite FinCon.
Here are some of the #FinCon14 sessions listed by our three tracks: create, promote, profit. More sessions will be released soon.
Track 1: Create
Who Else Wants to Grow Their Podcast Audience? (Panel)
Jared Easley, James Kinson, Jim Munchbach, Vernon Ross, Rob Berger
Beginner
This session will provide, among other things, 3 proven strategies that will increase engagement, build rapport with listeners & create a positive buzz about your podcast.
How to Effectively Use Video to SuperCHARGE Your Brand
LaTisha Styles (Success Story)
Beginner
Today’s casual browser may spend a few minutes reading your website before they bounce. However, YouTube reaches more US adults ages 18-34 than any cable network and they stay on the site an average of 15 minutes. Your audience is on YouTube.
Creating and publishing engaging personal video blogs, tutorials or content rich videos can really help you connect with your audience.
Key Takeaways:
- How to Find Content Ideas
- Shooting, Editing, and Publishing- how to maximize the look on a minimal budget.
- Find Your Funny Bone- how to inject your videos with humor.
Revealed: How To Make Editors Fall In Love (And Stay In Love) With Your Work (Panel)
Korrena Bailie, Miranda Marquit, John Egan, Matt Schulz, Victoria Araj
Beginner
Tired of having pitches summarily rejected? Wondering how to turn one successful pitch into a long-term relationship? It’s not magic.
In this panel, three veteran personal finance editors will share practical, concrete advice on how to write pitches that editors can’t resist, deliver stories that editors can’t wait to read and become so indispensable that editors can’t help but give you more assignments.
The discussion will be led by Miranda Marquit, author of “Confessions Of A Professional Blogger” and 2014 Plutus Award winner for Best Blog Contributor Or Freelance Writer.
Writing the Same Old Stuff…Differently
Donna Freedman
Intermediate
Debt repayment. Tax time. Holiday shopping. Credit cards. Retirement. Affordable weddings. Student loans. Buying a car. Insurance. Investing. What, again?!
How do you write yet another article on April 15 or Roth IRAs? Is there anything new to be said about life insurance or saving on groceries? Why should you bother with these oft-repeated topics? Because you can change someone’s life by doing so, that’s why.
Personal finance bloggers aren’t just writers. They’re translators, hand-holders and game-changers. Your words could change readers’ lives for the better – and sometimes in monumental ways.
How to Write Posts that Go Viral (Panel)
Emma Johnson, Cameron Huddleston, Paula Pant, Morgan Quinn
Intermediate
It’s not enough to create great content. Bloggers must position their great information and headlines in a way that grabs the reader’s attention, demands clicks and makes social sharing irresistible. This panel gives specific tools you can use to make content leap out from the screen, drive readers to your site build community, followers and customers.
Anti-Social: Why Writing for Twitter and Facebook is Limiting your Content’s Reach
Thomas Bright (Success Story)
Intermediate
PF bloggers are all about community, but sometimes community limits opportunity. Posts written for social sharing that are about “5 Ways to…” or are centered around funny memes typically don’t answer people’s questions, don’t have a long shelf-life, and don’t create maximum business opportunity for you. In today’s online world, writing for Google is the way to go because if you do it well you can create content that will keep people coming back to your site. Attend this session to learn more about this approach and to see how one corporate blogger created a traffic-generating powerhouse in a year’s time.
How We Messed Up Everything And Still Created a Podcast With 20,000 Downloads a Month
Joe Saul-Sehy (Success Story)
Intermediate
You know the basics of podcasting, but how do you go from zero to 20,000 downloads a month? Joe Saul-Sehy and his partner “OG” created the Stacking Benjamins podcast using a different formula than most. Joe’ll use his mistakes as a case study to help you design, record, and promote your podcast into something to be proud of…without the bumpy ride. Specifically he’ll discuss everything from artwork to networking and show construction to securing top guests.
More sessions will be released soon.
Track 2: Promote
Unleash Your Blogging Superpower to Stand Out and Get Noticed
Stephanie Halligan (Success Story)
Beginner
Personal finance bloggers are like X-Men: we all have something that makes us unique, and when we choose to embrace that power, we’re unstoppable.
Whether it’s your personal story, your voice, or your hidden talent, using your blogging superpower in full force can help you build community, credibility and crazy recognition.
You’ll walk away from this session with ideas for how to stand out from the crowd and the confidence to embrace your quirkiness to get the recognition you deserve.
How to Build a Thriving Community: Top Bloggers Share Engagement Strategies That Work (Panel)
Mike Delgado, Jim Wang, J.D. Roth, Jeff Rose, Luke Landes
Beginner
Does your blog or podcast have a loyal community? Are you curious how to turn passive visitors into raving fans? In this session, Jim Wang, J.D. Roth, and Jeff Rose will share how they build and manage successful communities. Discover tips and strategies to help you build a loyal following for your blog, podcast, or videocast.
How to Build a Rockstar Brand from Scratch, Stand Out from the Pack and Maximize Your Impact
Patrice C. Washington (Success Story)
Beginner
You have a passion to help others make and maintain their money wisely, eh? That’s great! But, if only ten people know how awesome sauce you are, will you really make the impact you daydream about? Or can you ever turn this “hobby” into your full-blown business? . . . Probably not!
This upbeat session will give you step by step instruction on how to stand out from the pack in a world over-saturated with bloggers, podcasters and radio show hosts so you can make major impact and major money in your niche.
Better Results in Less Time: 5 Surprising Tools for Running Your Blog
Tom Drake
Beginner
Anyone that’s been blogging for awhile knows that there is a lot to do beyond just writing and hitting publish. Whether it’s making your site search engine friendly, deciding what to write about, or promoting your posts on social media, it all takes time. We’ll discuss software and plug-ins that allow you to save time and consistently make the most of every article you write. These tools have been my secret to running over a dozen blogs and I’ll tell you exactly what they are so they’ll help you with yours.
Pinterest Marketing: How to Drive Viral Traffic to Your Blog and Expand Your Reach
Ruth Soukup
Intermediate
Pinterest is without a doubt the most powerful marketing tool that the blog world has ever seen, and it is completely free to use! Learn how to vastly expand your reach and drive viral traffic to your blog even if your current platform is very small. In this session you will learn:
- Why Pinterest is such a powerful tool, especially for women bloggers, and what it can do for your blog.
- The surprising secret to what type of content drives the most traffic and the 3 essential elements of a perfect pin.
- The three most important things you can do to improve your Pinterest page right now.
- How to use collaborative boards to dramatically expand your reach.
7 Rules for Capturing, Cultivating, and Converting Leads from your Blog
Stephanie Sammons
Intermediate
Are you leveraging your blog to sell your products and services? Leads are the lifeline of new sales and new clients. In this session, Stephanie Sammons will teach you her proven method for capturing, cultivating, and converting leads from your blog. She’ll also give you action steps and her most recommended tools for setting up your unique lead generation system.
Tools for Social Media Management (aka how to become a social media ninja)
Kelly Whalen
Intermediate
You use twitter, you know your way around Facebook, and you might even have a thing for Google+. But you need the tools to manage them all without pulling out your hair. We’ll talk tools, which ones you need and which to avoid to help you become a social media ninja.
A Content Distribution Master Class
Michael Schreiber, Gerri Detweiler
Advanced (Pro Pass Holders Only)
Distributing content is important but how does one do it in a way that makes sense and accomplishes specific goals? In this session we’ll look at:
- Developing Content/Reputation/Best Practices
- SEO Implications
- Visitors/Traffic
- Developing a Funnel
More sessions will be released soon.
Track 3: Profit
Why the Mommy Bloggers are Making More Money than Your Money Blog
Linsey Knerl
Intermediate
Marketers have been allocating more and more of their traditional and digital marketing budgets towards blog advertising, specifically by engaging bloggers in paid campaigns. “Mommy bloggers” have been taking a large piece of the pie by contracting with these major brands to boost revenue; as someone who has been both a money and mommy blogger, I’ll share the tips I’ve used to secure bigger paying gigs and keep big brands coming back year after year, including outreach, contract negotiation, payment terms, and reporting.
The Digital Nuts & Bolts of Creating a DIY WordPress Course that sells 24/7
Joseph Michael
Intermediate
A complete roadmap for DIYers looking to take their knowledge and package it into a high quality WordPress course that sells while you sleep. A behind the scenes look at all the ingredients that go into a successful & effective online course. Topics covered include plugins, design, layout, payment processors, content creation workflow, & more. By the end of this session you will have an exact recipe for creating a beautiful high converting WordPress course.
How To Get Booked To Speak At Events (And Deliver A Killer Talk)
Grant Baldwin
Intermediate
Let’s be honest. You’ve probably attended plenty of conferences and events, saw the speaker on stage, and thought, “I can do that!” It’s time to stop hiding behind a computer and time to try your skills in front of a live audience. Come learn from Grant Baldwin, a professional speaker, who has spoken at hundreds of events and knows how to get booked to speak. He will also show you how to position your brand as a speaker so you can continue to get booked in the future. As someone who has delivered thousands of presentations to audiences as big as 13,000, Grant will also teach you what makes an engaging and effective talk.
How to Earn a Six Figure Income as a Spokesperson
Ellie Kay
Advanced (Pro Pass Holders Only)
If you’re an accomplished expert in your field, have media experience, and a desire to take your brand to the next level, you may be able to earn a strong income as a spokeswoman. Author, speaker and expert spokesperson, Ellie Kay will share how she has used her brands, “America’s Family Financial Expert ®” and “America’s Military Family Expert (™)” to become the “first call” for local and national media. She has been hired to be a spokeswoman for over 50 Fortune 500 companies and products, earning her a six-figure income for ten consecutive years.
Ask Us Anything: How Probloggers Earn Money By Borrowing Tactics From Other Niches
Shannyn Allan, Mandy Rose, Toni Anderson, Andrea Deckard
Advanced (Pro Pass Holders Only)
Ask Us Anything: How we make full time income outside of the personal finance niche. How do we deal with random PR emails? How are each of us making full time income? What mistakes do we see bloggers making? What’s the best way to build a blog into a full time business? How do we balance content and monetization? Where do we see the blogosphere going?
The chance to ask questions and get a bit of mentorship is one of the best parts about conferences!
Blogging is Killing You: When and How to Hire Right, and Get Your Life Back
Jesse Mecham
Advanced (Pro Pass Holders Only)
If you want to build something bigger than yourself, you need to find the right people to join your cause. In this course we’ll discuss how not to lose your culture (yes, as the sole writer for your blog, you have a culture). We’ll also nail down the fine points of timing your first (and next, and next) hire. Finally, we’ll discuss some proven methods for hiring that perfect fit
More sessions will be released soon.
The post More #FinCon14 Breakout Sessions and Panels Announced appeared first on FinCon Media.
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