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Leads. Customer. Sales. These are the 3 most important goals of every business. If you want to build a thriving business, you need to take care of your biggest assets – Customers. Sadly, most businesses are obsessed with lead generation – but careless...

HR  SYSTEM Staffing System The most valuable tool for workforce management is a well-constructed HR staffing system that meets the needs of your company and its workforce. An effective HR staffing system consists of much more than technology; the human...

How to Uncover Your Customers Wants and Needs While Improving Your B2B Relationship Most marketers do a decent job at understanding their key customer personas and how to nurture these leads towards a converted sale. However, much of the knowledge...

You’ve got questions and we’ve got answers. Here are the top SEO webinar questions answered by our experts. If you missed our Maximizing Your SEO Efforts in 2015 not to worry! You can view the video and webinar slide deck. With limited time, we weren...

This article packages decades of my experience and practice in building online communities. It is a discipline I call "Social Architecture." This text originates from my books Culture and Empire, chapter 2, and ZeroMQ - The Guide, chapter 6. This is...