“We showcased our new range of NS Novelties toys at eroFame and got some very positive feedback. The Infinit was a particular hit, as was the Orbite 3pc trainer kit”, says Glenn Wilde, “we are very pleased to be offering NS Novelties items to UK customers, they have worked really hard to bring new and exciting products to the table and have certainly succeeded.” Lavi Yedid from NS Novelties explains their journey into the industry we know so well: “NSN has officially entered the adult toy sector in the spring of 2011. With so many options available to the distributors, retailers and consumers, we had to come up with something different then what was already sold in the market place. With many years of working in the toy sector, we set up on identifying areas that needed improvements in the available products. We know that if the company was to succeed we needed to move forward and offer the consumer a better product. The three most important section we looked at were: 1 – shape. 2 – construction. 3 – presentation. So off we went of designing new and original toys. Our goal was to offer something in all sectors of the toy market. Not concentrate on just vibrators or just anal toys. We looked at new masturbators, new bondage gear, new vibrators and every other category where we believed we can offer something new and unique. Pretty soon we had a whole collection of designs we were excited about. The next step was to look at producing the product. what material will be used? What type of electronics will power the toys etc? The goal was to use materials that are superior to what was being used in manufacturing currently. We shied away from PVC and similar products that carry a strong unpleasant odor. The results were the use of virgin TPE and TPR rubbers which are superior in their elasticity and clarify while carry little or no offending odors. The results are glass like product that do not discolor or emit residue. ( as found in product like the Jolie and Orbit). Our Silicone products as well utilizes the highest quality Silicone material ( there are many grades of Silicone rubber) giving the consumer a unique Silicone texture not found elsewhere ( as in the renegade line and the Alise / Alise 2 vibrators). When it comes to motors, power is the most disappointing aspect of consumer reviews. NSN uses only the top quality motors ensuring silent, strong vibrations that delivers where many other vibrators come up short. Next is the question of presentation. How to distinguish the presentation as to make the appeal as wide spread as possible. NSN packaging is fresh and modern allowing the line to be presented as a whole collection for visual strength. Our boxes are soft touch, embossed and feature a UV coating. We feature all the product shots in actual size and also employ a window on the back so the consumer can see the actual product without having to resort to opening the package. Our high end product features a unique gift style package that is suitable for hanging, showcase placement of shelve display. All the products are nestled in a foam insert and extreme attention to details. NSN previewd its first collection of over 100 items at the Erofame show of 2011 to rave reviews. Since then we have released an unprecedented 275 items in the span of 2 years. Our goal is to maintain the items that have proven popular and remove the slow sellers from the collection thereby maintaining a tight collection of great selling products. The latest offering includes the revolutionary Infinit with three motors, adjustable arms, hundreds of different combinations, many uses, metal handle and silicone construction. Next to be released will be the imaginative Serenity Vibe that will allow the user full penetration while delivering strong vibrations to the clitoris. Since the Serentiy is fully bendable and extremely thin, it can be used for insertion while enjoying penetration. NSN products are being carried by all major USA and Canadian and Australian distributors. As well you will find NSN's products carried by many European distributors like ABS Holdings. “
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