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They’re getting old. Many of the marketing automation stats we regularly use – to make strategic decisions, craft presentations, prepare for sales calls – are getting a bit long in the tooth. Case in point: “Companies that excel...

High-quality content is at the center of marketing automation. With it, you can generate more leads, boost conversion rates, create repeat customers and enhance the purchasing experience. Without it, well, you won’t do any of that — today’s consumers...

Online shoppers click into the record books; 20% growth in online sales TORONTO, January 19, 2016 – Canadians shopped online in record numbers during this year’s holiday shopping season. For the first time in Canadian eCommerce history, the combined...

Every second, 110 people open a GovDelivery email. Of the billions of messages that are sent to over 120 million users each year, we have the intel on how people are engaging with content from government organizations. Data can be helpful when developing...

This week, the results of Listrak’s recent Harris Interactive Survey were shared by Internet Retailer, Multichannel Merchant, shop.org SmartBriefs, Retail CMO and other industry media outlets. Here is our press release announcing the survey results...