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Only by having an online store can you show up in Google search results when someone searches for related products or a related service to your business. Your eCommerce site gives you the ability to get found by potential customers and to sell your products...

Think of a time when you couldn’t read your email. Not because you didn’t want to, but because you physically couldn’t do it . Maybe the WiFi was down, your computer was out of juice, your phone was being repaired. Maybe it was while on a flight? During...

Macy's is a mobile role model Registration is open for the third annual Mobile FirstLook: Strategy 2014 conference Jan. 15-16 featuring speakers from Macy’s, Coca-Cola, Office Depot, Lowe’s, Amazon’s Zappos, Anheuser-Busch InBev, Rue...

The customer experience has been and will continue to be top of mind for marketers across industries. Positive experiences generate more revenue, brand loyalty, and repeat purchases. On the other hand, a poor experience can have extremely negative ramifications...

“Digital” has come a long way since its origins as 1s and 0s and has quickly evolved into a strategic priority for nearly every company. As organizations wrestle with the talent and leadership implications of digital, a major obstacle to making critical...