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Sephora’s Twitter account Sephora, known for its technological innovations in marketing and retail, is taking its social engagement strategy one step further by adopting a solution that will reward users with gift cards via social media. Building on...

CashStar, the industry-leading provider of prepaid commerce solutions, today announced the launch of a digital gifting program with leading fashion specialty retailer Nordstrom. Nordstrom partnered with CashStar to take advantage of the rich, engaging...

GUEST: The news about Amazon’s “Dash” is a bold statement of omni-channel commerce – literally – creating commerce channels out of everyday objects like a magnet you stick on your fridge or washing machine. You could argue that marketing has been omni...

Retailers are constantly being tasked with creating new ways to acquire new customers, drive sales, engage with shoppers and increase basket size. While discounts and coupons have traditionally served as a tool to do this, this method can hurt profitability...

CashStar, the industry-leading provider of prepaid commerce solutions, today announced that it has been named to the 2015 AlwaysOn OnFinance Top 100 list. CashStar was selected as one of the most promising private companies creating new opportunities...