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Friday Wrap #206: Videos get sound, fake news fail, holograms on your phone, UGC beats brand posts
via holtz

I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing. Webinar Alert On Thursday I’ll present a webinar on communication to employees about the political...
The Future of Content Marketing: 46 Experts Share Their 2017 Predictions
via b2cmarketinginsider

Pexels In 2016, content reigned supreme. But not just any kind of content. This year saw an increase in demand for compelling interactive content, such as 360-degree virtual reality videos, the growth of visual content, such as infographics, a bigger...
27 Expert Opinions About The Top 3 Social Media Networks in 2017
via hotinsocialmedia

2017 has just begun and there are a lot of people who are using different social media networks for personal uses but want to know which is the best if they want to use them for a business purpose. In 2016 we saw a lot of interesting statistics about...
This Week in Content Marketing: What Does Fake News Mean for Content Marketing?
via contentmarketinginstitute

PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. In this very special Thanksgiving episode of This Old Marketing, Robert and I meet up and discuss the big news of a partnership between MXM and C3, which...
How to Avoid Getting Sucker-Punched by Internet and#8216;Factsand#8217;
via rainmakerreseller

Don’t you love those Internet facts? You know, the ones that aren’t facts at all, they’re fodder for our own confirmation bias, and weapons in the Outrage Wars. Confessions of a Pink-Haired Marketer is brought to you by the Rainmaker Platform, the complete...

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A Diagnosis For The Radio Industry — BrandSavant

Last week, my company (Edison Research) published some topline results of The Commuter Code, a groundbreaking study we conducted of in-car audio consumption amongst commuters. “Groundbreaking” is ...
Tom Webster

Minimalist landing pages for pretty much anything ... because sometimes you don’t need a website.

Twitter's Most Elusive Statistic — BrandSavant

I saw an interesting question this morning on the Twitter from Shiv Singh: What's the value of a tweet sent by a person with a million followers? What's the Cost Per Tweet Impression? I...