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The era of the CMO has arrived. Chief marketing officers are more important to the success of global businesses — and more powerful — than ever before. Marketers are not only executing on corporate strategy, but are also often among the key shapers...
As developers for tablets and smartphones we like to keep abreast of the latest mobile technology developments . This is a daily digest of mobile development and related technology news gathered from the BBC, the New York Times, New Scientist and the...
Keyword tags: Big Data Storage And Virtualization Bionic body parts, time travelling, immortality. Sounds very science fiction? How about self-driving cars, virtual assistants, talking robots. More science fact? So maybe we can never defy laws of...
“Don’t follow a trend. Follow your heart.” — Krist Novoselic The purpose of this post is to inspire you with what’s possible in 2014 and help you re-imagine the future for you and the world around you. I hope everybody...
I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing. Webinar Alert This edition of the Wrap features a new category—The Values-Driven Marketplace...
SOCRATES is an international, refereed (peer-reviewed) and indexed scholarly hybrid open-access journal in Public Administration a...
True Engrossment of Reader is Real Profession of...
True Engrossment of Reader is Real Profession of a Writer.
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Growth Hacking Your Brand Strategy - Brand Quarterly
“Growth hacking” is a new term for many branding professionals but a long held practice among the best marketers and product managers in Silicon Valley. With traditional media fading and the onslaught...
8 Social Media Power Tips To Build Your Brand And Business - Brand Quarterly
All our customers were going out of business, our product was losing margin, and our competition was growing – I had to do something. Our savior came in the form of social media – implementing a 2-bra...
Why Context Matters: The Power Of Ethnography In Design - Brand Quarterly
, something that could have saved myself and others a great deal of time earlier in our careers. Which, as we’ll see, is ironic because many businesses regard ethnography itself as time-consuming and ...
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