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The other day I wrote about James Patterson (see: 7 Tips From James Patterson For Writing Suspenseful Prose). I learned a lot about the man, things I had known but hadn't thought too much about. For example, Patterson sells more books than anyone else...

The exhibit hall of the American Library Association (ALA) Annual Conference and Exhibition in Orlando, Florida, offered attendees a chance to see the latest in an incredible range of technology products and services. Technology pervades almost all aspects...

Hello inkheads! The fine folks at Mohawk are running an awesome article series about inbound marketing on the famous Makeready blog. I must say it does my heart good to see the growing interest in digital marketing from the print and paper community...

5 Reasons Your Social Media ROI Is Zero: Jaw-dropping But True 47.9% of marketers can’t measure any social media ROI. Yet social media accounts for 10.6% of marketing budgets. This information isn’t from some random group of people. It’s research...

This guest blog post was written by Niki Korth. If you’re in the Bay Area, come see Marc read from his new book at City Lights Thursday night and come hear Niki speak at next week’s CC Salon. Marc Weidenbaum / Jorge Colombo In 1996, Marc...