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Preamble A short conversation with a wonderful British physicist on a boat in Hong Kong prompted this post. It outlines the mathematical foundations of Web Summit, as well as our broader methodology for optimising human gatherings explained in part...

Share 20 PPAI Pyramid-Winning Programs Share The Ins And Outs Of Their Sweet Success For almost 60 years, the PPAI Pyramid award has been the award to win, because it’s the ultimate recognition for distributor excellence in promotional program creativity...

It’s ironic that an industry built on the idea that it can cut through the clutter of traditional marketing is becoming a pretty cluttered space in its own right. But that’s what happens when you become successful—everybody wants a...

Companies dismiss ongoing uncertainty by raising marketing budgets markedly at end of 2016, reveals Q4 2016 IPA Bellwether, released this Wednesday (18 January). Report highlights – Growth sustained to extend record run of growth to over four years...

San Francisco — What a week! Google Cloud Next ‘17 has come to the end, but really, it’s just the beginning. We welcomed 10,000+ attendees including customers, partners, developers, IT leaders, engineers, press, analysts, cloud enthusiasts (and skeptics...