Jobs within the photography industry are expected to increase to over 150,000 in the United States by 2020 according to the U.S. Bureau of Labor Statistics. With such a diverse amount of competition, it's vital to become memorable to your potential clients.
Some ways photographers set themselves apart in the industry are by sharing sneak peeks of sessions on social media and tagging clients in them, specializing in a certain type of photography (weddings, newborns, high school seniors, etc.) and running unique marketing campaigns (online and in print).
Unique business card designs are a popular way many photographers choose to set themselves apart. In fact, every day, we have photographers calling to find out about the most unique and innovative photography business cards we offer. The great news is that, unlike traditional cardstock business cards, our plastic busines cards open up a whole new world of possibility with the options of metallic stock, custom shaped cards, foil, embossing and even clear plastic cards.
Here are 10 of our most sought-after photography business card designs:
1. Viewfinder Business Cards
Your clients and prospects can put themselves in your place and imagine their photos just as you do looking through your viewfinder.
2. Photographer Business Cards
These unique film strip style cards are a nod to the past while remaining in the present.
3. Camera Style Business Cards
If your branding is clean and contemporary, these cards are for you! Printed on a clear plastic card, this printed camera style business card is unique enough for people to keep with them at all times.
4. Photo Business Cards
A great way to show off your specialty is to include a portfolio image on your card.
5. Custom Shape Camera Cards
These custom camera shaped cards are so fun and unique that your clients are going to love them. They are perfect for those who photograph children because they will immediately pick up the card and start taking photos right along with you!
6. Plastic Business Cards
A great way to show that you are a true professional photographer is to show off some of your gear. You aren't shooting with an cell phone, show them that you mean business.
7. Mini Business Cards
A great way to rise to the top of the stack of business cards keep is to have a unique size. Having a smaller card will also fit into more wallets and that increases the chances of people keeping your card.
8. Clear Plastic Business Cards
A fun illustration with the tools of your profession give your business card a sense of whimsy.
9. Camera Business Cards
They say that great things come in small packages. By adding a QR code to the back of this business card, a lot of information can be included than is visually on the card.
10. Photography Business Cards
A photograph isn't always necessary to show that you are a photography business. The impact of a great logo combined with your business brand colors is a great way to set the tone from the very first marketing piece.
Photography marketing doesn't stop just at business cards — it's also a great idea to create branded collateral that will keep your business message consistent. For example, many photographers also create:
Website Cards - These are perfect to hand out at events that include a link to the gallery where the images can be found.
Referral Cards - A great way to bring in pre-qualified clients is to ask your clients for referrals. Some programs offer benefits to both those referring and being referred while others are just in good will.
Thank You Notes - Remember to show your appreciation to those that support you. A quick thank you note either included with an order or mailed goes a long way in the customer service world.
The more you can do as a photographer to stand out, the most people will remember you when they're ready to buy your services. Unique, eye-catching business cards
Ready to get started creating your own unique photography business cards? Schedule a consultation with one of our business card experts today.