Among hundreds of apps in Shopify App store, one could be completely overwhelmed to find the good apps that work smoothly and effectively as advertised. Typing “email popup” and no less than 100 apps will show up in the search results. Trying out these apps one by one until you can find the right fit could be an endless puzzle. Let’s tackle this by taking the shortcut: ask us what are the best Shopify apps that pay for themselves and can take your sales to the next level.
Here are our nominees in 2017:
Boost Sales 
Smart Upsell & Cross-sell to increase average purchase value
Curating the never-get-old upsell & cross-sell tactics already proven by Amazon and other big eCommerce brands, Boost Sales is one of the best Shopify apps that helps to lift up conversion and sales by increasing order value per online shopper.
When customers view or add an item to cart, Boost Sales will show a popup that suggest other items that can alternate or complement with items customers choose. Not only Boost Sales empowers you to manually schedule your own preferred upsell and cross-sell bundles, but it also scrawl and analyze sales data of the whole store to automatically recommend personalized products to the right customers. Take a look at Boost Sales live demo site to see how upsell & cross-sell offers work.
Seamlessly integrated into any Shopify sites, easy to install with friendly UX, and responsive on both desktop and mobile devices, Boost Sales is the “must-go-to” Shopify app for any online store looking for proven tactics to scale up purchase value per customer.
>> View Boost Sales listing in Shopify app store
Rewards and Referrals by Swell 
Build interesting reward and referral programs to retain customers and generate leads
According to a research by Bain & Company consulting group, selling more to current customers is 67% easier than acquiring new customers. Rewards loyalty program is a proven tactic to retain repeat customers at relatively low cost: you incentivise your customers to interactive with you and come back regularly for more points.
Swell is a great tool that helps Shopify merchants build a highly customizable loyalty program in a click.
With Swell, your customers can earn loyalty points in many ways: create a store account, interacting with you on social media, making more purchases, refer their friends, review products…
Starting from $0, Swell gives you basic options to get started with, before committing to a paid plan.
>> View Swell listing in Shopify app store
Mailbot
Your Virtual Email Marketing Assistant
Born to ease and optimize the tremendously challenging yet highly converting email marketing channel for eCommerce stores, Mailbot frees you from endless hours and efforts of drafting and scheduling newsletters every week.
The most outstanding feature of Mailbot is 100% automated email creation and scheduling. Based on your initial setup of recommendation rules, email body & subject libraries, this app will automatically generate different types of weekly newsletters (new arrivals, product recommendation, collection cross-sell…) personalized for each customers.
Bringing personalization to even a higher level, Mailbot empowers a variety of rule-based campaigns to target and convert customers based on their behavior and interests on store. The app focuses on recovering browse and cart abandonment to bring leaving customers back and recover lost sales. Besides, Mailbot also aims at engaging and rewarding customers with appropriate campaigns at different times to increase retention and convert more sales from repeat customers.
Built to free customers from all the stressing work of email marketing, Mailbot is a game changer that brings automation and personalized recommendation totally in hand for you.
Hesitate to take the expensive Mailchimp or hate the time-consuming email customization task? Try this Mailchimp alternative and you’re gonna fall in love with it.
>> View Mailbot listing in Shopify app store
Oberlo
Make AliExpress dropshipping business simple in 3 minutes for everyone
For store owners who start out with little capital at first, dropshipping seems a perfect starting point. Although running a dropshipping business does not require inventory and supply chain operation, managing products on your storefront and making sure orders are shipped properly on time while not holding the stock could be big challenges.
Oberlo is one of the best apps on Shopify app store for AliExpress dropshippers. It allows you to directly import products from AliExpress to your website and order product to fulfill placements automatically in 1 click. The integrated shipment tracking lets you know where the shipment is in the process at real-time, so you don’t have to worry about losing your orders and confidently confirming with customers when they can receive their goods. Quantity and pricing auto-updates are also empowered with Oberlo’s powerful system.
Dropshipping is an online business with little investment at nature, but made even more convenient and simple for almost everyone with Oberlo app.
>> View Oberlo listing in Shopify app store
Checkout Boost
Boost checkout rate and generate referral traffic from social word-of-mouth
A HubSpot survey reported that people are 71% more likely to purchase based on social media referral. If you notice something very interesting shared on your friend’s Facebook (and you think he has quite a good taste), will you click to check it out? The chance is high.
Checkout Boost works like a charm in motivating your customers to share their carts on Facebook and Twitter with an incentive, thus driving referral traffic from social media to your store. At the same time, Checkout Boost helps you optimize 2 steps in your sales funnel: bring more traffic from social word-of-mouth, and improve checkout rate by offering special offer to about-to-buy-customers.
How about cart abandoning customers who leave right before checkout? Turn on exit-intent technology built in Checkout Boost to capture them right before they leave.
>> View Checkout Boost listing in Shopify app store
SellMob
Build a mobile app to bring your shop into customer’s pocket
The eCommerce is switching from desktop to mobile: 60.3% of online buyers are searching and shopping with their tablets and smartphones anytime, anywhere. If you haven’t curated a mobile app for your brand, you’re probably missing out more than half of your potential online sales.
Installing SellMob into your Shopify store, you just fill in some information, then sit back and wait your native mobile app to be generated, submitted to Apple & Android for review, and published on the mobile app stores – the whole integration process is done automatically for you. Basically, you need no developer or coding skills to build your own branded shopping app.
Mobile apps built by SellMob are optimized for mobile sales with fast shopping flow. However, what’s make SellMob a really special and unique tool is its powerful marketing features. To promote downloads, Sellmob sends a welcome email to first-time buyer and invite them to download your app. Triggered push notifications are customized to maximize your mobile marketing: send discount, promote new items, recover abandoned carts, retain customers…all on customers’ mobile screen and personalized based on their behavior.
>> View SellMob listing in Shopify app store
SEO Manager
Make SEO easier than ever for non-tech store owners.
Most non-tech store owners find SEO such a challenging and time-consuming task. In fact, understanding SEO elements and mechanism at first has already been overwhelming to most people. However, you still have to improve and manage SEO, because it is one of the most effective channels to drive long-lasting organic traffic source to your site.
SEO Manager was created to make the task so simple and easy in clicks. This supercharged SEO app has over 20 features, just to name a few: edit titles & description, keyword suggestions, image ALT text issues scan, advanced Meta settings, Google page speed integration, Google mobile friendly test, redirect on “out of stock”, sitemap management, SEO issues scan…
Besides the features provided handy at the fingertips, SEO Manager does regular SEO scan to give you insightful feedback about your SEO performance so you can improve it to the best.
>> View SEO Manager listing in Shopify app store
Product Discount
All kinds of timed sales promotions in 1 app
If you need an app that helps to regularly create pop-up sales, flash sales, daily deals, Product Discount is just for you.
Product Discount empowers you to schedule sales without coupon codes by directly reducing product price on store. You can also target sale promotions for specific products, collections, brands or sitewide. Want to create urgency? Its Countdown Timer feature to create flash sales on any times is awesome.
Instead of charging recurring subscriptions as most other Shopify apps, Product Discount charges a one-time $99.99 payment and then it’s yours forever.
>> View Product Discount listing in Shopify app store
Kit CRM
No Facebook marketer needed anymore, Kit can do that for you
Growing Facebook to be an effective CRM & Marketing channel consumes a huge amount of time and human resources.
Kit CRM helps Shopify merchants market their store online on Facebook & Instagram, by creating Facebook & Instagram ads that can convert and posting Facebook updates to drive engagement. Integrated with other apps, Kit also assists you in promoting new or back-in-stock products to customers and send some simple emails to engage with customers.
What’s interesting is, you can quickly manage and instruct Kit to implement marketing campaigns while you’re on the go with your mobile devices.
>> View KIT listing in Shopify app store
RetargetApp
Convert customers back to store with retargeting Facebook Ads
Another Facebook marketing app in Shopify app store, RetargetApp tackles a smaller niche than Kit CRM: focus on optimizing retargeting Facebook Ads.
RetargetApp helps to re-engage with visitors who left without making a purchase by displaying personalized Facebook ads of their previously viewed products.
RetargetApp offers an automated solution for running dynamic retargeting Facebook Ads. The app takes care of everything: install a pixel, create a product catalog and run a campaign. All you need to do is craft an ad message and fix a daily budget you can afford.
>> View RetargetApp listing in Shopify app store
ReCharge Recurring Billing & Subscriptions
A robust subscription customer portal for Shopify stores
If you’re selling physical products on subscription (such as pet snack, prepared food & drinks subscription), this app makes the whole management process simple and smooth for you.
ReCharge app provides your subscribers with the ability to change, skip, reschedule or cancel subscription with you right on the site. It helps remove any unnecessary paperwork or phone calls between you and customers. To reduce churn rate, the app makes it easy for your customers to update their payment methods and shipping information so the subscription with your store is so smooth, safe and convenient.
>> View ReCharge listing in Shopify app store
Consistent Cart
Add the Persistent Shopping Cart feature to your store
Consistent Cart increases your revenue and reduces the abandoned cart rate by adding back previous items to customer’s cart when they log in different computers.
What is “persistent shopping cart”? Let’s say a customer registers an account on your store and adds 5 items to his shopping cart but decides to check out later. When he logs in with his account on another computer, his cart is empty. He then leaves your store and you lose sales from him. This is the case of a store without a “persistent shopping cart”.
Consistent Cart app helps you save all items in the cart at the time customers are logged in. When they switch to different devices or logout & login, the app adds back the previous items to their cart to save your sales.
>> View Consistent Cart listing in Shopify app store
Wrap Up
Besides awesome features that drive results, their top-notch customer support makes them “go-to” options. The teams behind these best Shopify apps dedicate much work and resources in enhancing the performance of their apps on clients’ site. Bugs and glitches are sometimes unexpected and unwanted, however, you can always count on their responsive support to fix the bugs for you in shortest time.
Check out our lists of 15 Best Free Shopify Apps in 2017 (coming soon), 13 Best Shopify Apps in 2016, 10 Best Free Shopify Apps in 2016.
The post Top 12 Best Shopify Apps in Shopify App Store to Boost Conversion and Sales (2017) appeared first on Beeketing Blog.