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Digital Marketing & Analytics: Five Deadly Myths De-mythified!
via pixotritechnologies.blogspot

In a recent set of keynotes and consulting engagements in the US, UK and Canada, I've had an overwhelming feeling that in very fundamental ways some companies make imprecise choices when it comes to their digital strategy. Not because they don't have...
FCJ-178 Network Affordances: The unpredictable parameters of a Hong Kong SPEED SHOW
via fibreculturejournal

Audrey Samson City University of Hong Kong Winnie Soon Aarhus University [Abstract] Introduction Internet-based activities like social communications, money transactions, education, and entertainment are increasingly inseparable from everyday life...
What I Learned from Scraping SEOmoz’s Active User Base
via mindgamemarketing

Posted by iPullRank Many moons ago, when Moz was SEOmoz, I had the idea to scrape all its publicly available profile data on active users just to see what I could learn about the community. Quantitative market research is an incredibly powerful method...
What I Learned from Scraping SEOmoz's Active User Base
via moz

Posted by iPullRank Many moons ago, when Moz was SEOmoz, I had the idea to scrape all its publicly available profile data on active users just to see what I could learn about the community. Quantitative market research is an incredibly powerful method...
01/21/16: Nielsen introduces Facebook measurements; Netflix wants to renew licensed CW programming; NextVR and Fox Sport...
via cynopsis

CYNOPSISDIGITAL 01.21.16 Good morning. It’s Thursday January 21, 2016, and this is your first early morning digital briefing. TOP NEWS Looks like Netflix isn’t ready to rely entirely on original content just yet. Chief Content Officer Ted Sarandos...

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YouTubers, Ethics, Money, and Clickbait - Baekdal Plus

YouTubers, Ethics, Money, and Clickbait There is a very interesting discussion going on at the moment in the 'Let's Play' community about ethics. Let's Play is when gamers record and share gameplay fo...
What if Quality Journalism Isn't? - Baekdal Plus

What if Quality Journalism Isn't? By now you have probably already read the leaked Innovation Report from The New York Times. And if you haven't, you should. It provides a great overview of the challe...

Facebook Traffic to Publishers? Up? Down? Huh? - Baekdal

Facebook Traffic to Publishers? Up? Down? Huh? If you, like me, have been following the media sites lately, you will have noticed quite a lot of articles about how Facebook's recent changes have had a...